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Danny Sánchez-Mola

Danny Mola is the Founder & CEO of Kolau, the only all­-in-­one marketing platform geared towards users with no marketing experience. You can follow Kolau on Twitter and on Facebook.
How AdWords Automated Rules Increased ROI by 250%

Case Study: How AdWords Automated Rules Increased ROI by 250%

“Why is Monday so far away from Friday but Friday is so close to Monday?” proclaims the popular saying. Oh, go figure the reason why! This saying proves that not all days are created equally. This holds just as true for social behavior and for consumer behavior. As much as our mood is different on Monday from what it was on Friday, so is our consumer behavior.
Aug 09, 2016
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