Author Photo

Xenia Volynchuk

marketing generalist AT SEMrushSemrush All Stars group admin and community education enthusiast. If you have questions or product feedback — fire away!
State of Digital Marketing in India

State of Digital Marketing in India

Take an insider’s look at the state of digital marketing in India to get food-for-thought insights into the marketing industry, country-specific techniques for lead generation and conversion, as well as tips on starting a career in digital marketing.
Apr 20, 2017
Master the Acquisition Funnel in 3 Thoroughly Explained Steps

Master the Acquisition Funnel in 3 Thoroughly Explained Steps

Most likely you have heard of the acquisition funnel before, but can you boast that all your leads make it to the end of your funnel and convert? Well, apparently, it is easy to lose track of people’s needs (which are, by the way, different at every stage of the funnel) or push too hard, which results in lost opportunities.
Mar 28, 2017