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Gianpaolo Lorusso

founder AT ADworld ExperienceSuccess is not easy money, but being proud of what you do.

The slow (but inevitable) advent of CRO in the PPC world

When I organized the first ADworld Experience back in 2012 there was only 1 big giant in the PPC world: Google AdWords. The progressive shifting from an AdWords dominated PPC scenario to a more open online advertising market was a reality.
Mar 31, 2017
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