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Guy Sheetrit

ceo AT Over The Top SEOFounder and CEO of Over The Top SEO. He holds broad expertise in the areas of SEO, Social Media, Digital Marketing, B2B, B2C Brand Development and online lead generation.
Most Important SEO Metrics

The 10 Most Important SEO Metrics. Are You Tracking of All These?

Search engine optimization and reporting go hand in hand. Clients need proper reports which help them understand the ROI achieved from SEO. In the past, a metric like keyword rankings was enough to make a client happy, but things have changed, and most importantly they have changed for the better.
Feb 02, 2018

Content Marketing For Millennials - Stop Interrupting and Start Entertaining!

Millennials make up 21% of the US population which means that they have the direct buying power of over a trillion dollars. Moreover, they have a huge influence on the older generations and are known to be loyal customers. It is extremely crucial to target millennials in order to tap into the power of direct purchase decisions and improve sales.
Aug 31, 2017
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