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Maria Borysova

marketing strategist Change is inevitable. Growth is optional. Let's make the world a bit better
7 Rules To Get More Leads with Triggered Pop-Up Campaigns

7 Rules To Get More Leads with Triggered Pop-Up Campaigns

When I stumble upon a website with five pop-ups visible at the same time, I have only one thought on my mind: stop it! But, is this the problem of the pop-up itself or the manner in which it is delivered? In this article, you will learn seven rules that will help you create pop-ups that work.
Oct 26, 2018
How To Stop Losing Shoppers During Checkout

How to Stop Losing Shoppers During Checkout

Most shoppers abandon online shopping carts. Do you know why? Working with ecommerce businesses, I have stumbled upon the same problems, again and again, and decided to make a short guide to enhancing the checkout process. Let‘s take a look at the most common mistakes marketers make when designing shopping carts, and how to fix them.
Jun 15, 2018