Boaz is creative, aggressive, and analytical problem solver that has built and managed profitable online marketing teams across a range of verticals. In-depth understanding of SEO, PPC, Social Media, Media Buying, tracking, funnel optimization, ad testing, landing page creation, and copywriting.
He was one of the original 7 Samurai at SimilarWeb, started in 2009, when it was just SimilarSites, and helped the company turn into the monster that it currently is. Main responsibilities were SEO, then later advanced to managing the company's PPC and Social efforts. Boaz specializes in highly technical SEO for huge dynamic sites (10's of millions of pages+). He currently work as a consultant for SimilarWeb and a few smaller clients.