Adam is an SEO Director at Maxus (part of GroupM and the WPP Group), where he spends his time optimising some of the biggest sites on the web. He loves staying at the forefront of the industry and explaining advanced SEO techniques to his fellow SEO practitioners. Prior to Maxus, Adam honed his technical skills working for the specialist SEO agency, Ayima. Adam has also developed the MozCast Chrome Extension so that he can check the SEO weather before he sets off to work every day! In his spare time, Adam is currently learning Python (the programming language not snake charming).