Nicole Hess is Director of Strategy at Greenlane Search Marketing. Her ten years of experience includes 100+ successful digital marketing campaigns for Fortune 500 firms and international organizations to local businesses. Nicole has had a passion for language first confirmed by obtaining a M.A. in Linguistics, being a co-contributor to AnticsInSemantics, and as a co-organizer of Content Strategy Philadelphia. Her knowledge has been shared on Search Engine Journal, Optimizely, Philly Ad News and the American Medical Writers Association.