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Dan Petrovic

director AT DEJAN MARKETINGDan Petrovic, the managing director of DEJAN, is Australia’s best-known name in the field of search engine optimisation. Dan is a web author, innovator and a highly regarded search industry event speaker.
CTR Optimization
CTR Optimization

Weekly Wisdom with Dan Petrovic: CTR Optimization (Part I)

Today we are looking at We are going to try to figure out if we can increase this website‘s amount of traffic by not moving rank, but by improving the attractiveness of its search snippets. So we are going to try to improve the CTR.
Oct 15, 2019
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