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Maria Kalyadina

social media manager AT SemrushMaria is the Social Media Marketing Manager at Semrush and the host of the weekly #Semrushchat. You can always connect with her on Facebook and follow her on Twitter! Join the #SemrushChat every Wednesday at 11 am ET/ 4 pm BST!
Content Writing Bootcamp

Content Writing Bootcamp #Semrushchat Recap

Content marketing may seem easy at a glance, but there is a lot that goes into it. Your writing needs to be strong, your topics need to be stellar, and your understanding of how to repurpose and utilize your best content needs to be solid. These are all distinct skills that are separate from the others but still necessary to achieve your content writing goals.
Feb 19, 2018
The Elements Every Successful Brand Ambassador Program Needs

The Elements Every Successful Brand Ambassador Program Needs #Semrushchat

Brand ambassador programs are designed to harness that power and incentivize influential individuals to promote your brand for you, and last week’s #Semrushchat dove deep into what these programs are and how to build them. Digital marketer and brand ambassador specialist, Mack Collier joined us to share his knowledge on the subject.
Jan 29, 2018
Leveraging LinkedIn for Business Development
Is Being Your Own Boss Right for You

Entrepreneurship: Is Being Your Own Boss Right for You? #Semrushchat Recap

Entrepreneurship has a lot of moving parts, and while some find it fulfilling, it isn’t the right choice for everyone. In last week’s #Semrushchat, John Doherty joined us to discuss the advantages and disadvantages of self-employment. Find out what our chat guest and participants had to say about the strategies for success, upsides, and risks of being self-employed.
Jan 08, 2018
The ROI of Social Media Marketing

The ROI of Social Media Marketing #semrushchat

It is clear that businesses need to actively create a community with social media engagement in order to build solid relationships with customers and expand their reach. That much we know without a doubt, but how exactly do you measure the ROI of your social media marketing? What must be done to give you data and proof of a positive ROI? Find out in this article.
Dec 18, 2017
Driving Loyalty and Advocacy Using Paid Media #Semrushchat

Driving Loyalty and Advocacy Using Paid Media #Semrushchat

Customer loyalty and advocacy is the difference between someone occasionally buying your product and someone who will always buy your product, no matter what your competitors are offering, and let everyone know how great they think you are. It is immensely valuable, but it isn’t something you are automatically granted; you have to earn it.
Dec 11, 2017
Top Tips Personal Branding On and Offline #Semrushchat
The Art of Crafting Successful Facebook Ads

The Art of Crafting Successful Facebook Ads #Semrushchat

Do you want to spice up your advertising game and make your ads more effective? During the most recent #Semrushchat, we collected a list of actionable techniques for crafting successful Facebook ads and ensuring you spend your advertising budget wisely.
Nov 06, 2017
Staying Up To Date With Google's Algorithm Updates

Staying Up To Date With Google's Algorithm Updates #Semrushchat

Google has a very complex algorithm for serving its search results, and the algorithms change on a regular basis, which ensures that its users are offered the most relevant search results. For site owners, this means that they need to keep their eyes open for new trends and environmental changes that happen on the search landscape. See which areas you need to keep an eye on.
Oct 02, 2017
Ultimate Guide to Online Reviews

Ultimate Guide to Online Reviews #Semrushchat

Dealing with customer reviews and feedback requires time and a solid strategy. To help you manage a successful online reputation, we invited Thomas Ballantyne, a marketer and a local SEO speaker at SMX, Pubcon, and State of Search, to our Semrush Chat.
Aug 28, 2017
The Ultimate Facebook Ads Audit Guide

The Ultimate Facebook Ads Audit Guide #Semrushchat

A smart Facebook Ads audit will help you to discover the potential problems and improve your advertising strategy. To help you identify opportunities to boost your Facebook Ads performance, we invited Dennis Yu, Chief Technology Officer of BlitzMetrics to our Semrushchat.
Aug 07, 2017
Semantic Search and Content Marketing

Semantic Search and Content Marketing #Semrushchat

Semantic search will continue to shape the way marketers build their content strategy. So, understanding the future of semantic search will allow you to optimize your articles for a specific intent and achieve success in the SERPs. See the recommendations Dido Grigorov & our #Semrushchat audience discussed last week.
Jul 24, 2017