Shelley Walsh

content marketing consultant Shelley is a content marketing consultant and contributor to the industry for over 10 years. Shelley has been published on many industry sites and spoken at online and offline events over the years.

How to Do a Competitor Analysis with Semrush (Including Template)

Competitor analysis (also known as competitive analysis) is the process of evaluating your competitor’s strengths and weaknesses. In this guide, we show you how to do it and provide a template to help you stay organized.

Competitor Research

Jan 10, 2022

How to Use Competitive Intelligence to Grow Your Business

Competitive intelligence is the secret to gaining a competitive advantage. This guide shows you how to gather competitive intelligence using Semrush, so you can inform your business strategy and grow your business.

Marketing Basics

Nov 16, 2021

4 FAQ Templates & Examples for a Great FAQ Page

In this article, we’ll walk you through a selection of FAQ examples and provide different FAQ templates to get you started, so you can create a great FAQ experience for your audience.

Content

Jul 12, 2021

What Is a Landing Page and Why Are They Important?

Landing pages are an essential part of the user journey and have an important role to fulfill. In this guide, we share our tips for building a landing page that converts.

Content Types

Jul 08, 2021