How to Create Video Ads that People Won't Skip
Explore how to create video ads for YouTube and Facebook with our actionable tips.Oct 26, 2021
Connor Lahey
Content Strategist AT Semrush
Content strategist, SEO and writer. Enjoys monitoring SERP volatility. You can find me reading Tolkien in the far north of Norway.
Expertise
- content strategy
- keyword research
- on-page seo
- search intent analysis
Education
- BA in English Literature
Author
How to Use Facebook Carousel Ads to Attract Attention & Convert Users
Thinking about making a Facebook Ad Carousel for your business but you aren‘t sure where to start? Check out our helpful article on how to create and optimize one!Oct 18, 2021
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How to Choose the Right SEO Software for Your Business
If you want to improve your SEO, it might be wise to invest some time (& money) into the right SEO software for your business. Find out which SEO tool is best.Jul 19, 2021
5 Things Holding Your Website Rankings Back
If you have noticed that your site rankings on Google, or other search engines, are stagnant or aren’t moving anywhere, we’re here to help. We’ll provide you with some tips to improve your site rankings and how to properly build out other areas, too. Read on to learn more about the reasons your website rankings are being held back and what you can do about it.Jun 30, 2021
What Are Stop Words in SEO? [+ Stop Words List]
Stop words are common words like “a“ that search engines may ignore in search queries and search results.Feb 05, 2021
Mobile Keyword Research: What It Is & How to Do It
Mobile keyword research is finding out what people type into search engines on mobile devices.Jan 27, 2021
What Is Black Hat SEO? 9 Risky Techniques To Avoid
In this guide, we’re going to dive deep into what black hat SEO tactics are, and take a look at a number of specific techniques (including link schemes, schema spam, clocking and more) that you should be avoiding if you don’t want to fall foul of the algorithm and Google‘s Webmaster Quality Guidelines.Nov 19, 2020
20 Content Promotion Strategies To Make Your Content More Visible
Ever wonder how certain types of content get attention? Promoting your content is one of the keys to garnering attention, traffic, and more. If you do not promote your content, you will not get the readership you need to succeed.Sep 29, 2020
Contributor
The Complete Website Migration Checklist [SEO-Friendly]
Follow our website migration checklist to reduce the risk of major website changes harming your SEO.Apr 22, 2024
The Ultimate Guide to Creating a Content Marketing Strategy
This step-by-step guide teaches you how to build a content marketing strategy for your business.Mar 19, 2024
How to Find & Analyze Competitor Keywords
Competitor keywords are search engine queries that rivals rank for. Learn how you can rank for them, too.Mar 19, 2024
What Keywords Are & How to Use Them
Keywords are search terms you try to rank for in search engines like Google. In the organic or paid results.Mar 19, 2024