Keyword Research8 min read
4 Types of Keywords in SEO (+ Examples)
Learn the four types of keywords in SEO and how to optimize your content to rank for each type of keyword.
Rachel is an experienced copywriter and SEO who’s been working in digital since 2014. She runs her own business, The Ethical Copywriter, working with purpose-led organisations to build brand identity and visibility through content strategy, carefully-crafted copy, and SEO.
Author
Content7 min read
What Is Digital Content Creation? How to Do It Well
High-quality digital content can improve your reach, build customer relationships, and grow your business.
Technical SEO13 min read
Changing Domain Names & SEO: Tips to Keep Your Rankings
Learn how to change your domain name without experiencing a loss in organic search rankings.
Social Media9 min read
Content Pillars for Social Media: How to Create & Use Them
Use this guide to define your social media content pillars to better speak to your target audience.
General SEO15 min read
Google Search Console Errors: Identifying and Fixing Them
A step-by-step guide to identifying and fixing common Google Search Console errors like redirects and 404s.
General SEO8 min read
Google’s ‘People Also Search For’: Unlock SEO Opportunities
Learn about key insights you can get from Google‘s “People Also Search For” feature and how to utilize them.
Contributor
General SEO8 min read
SEO for Financial Services: What It Is & How to Do It
SEO for financial services is search engine optimization tailored to companies in the finance industry.