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7 Quick Steps to Decoding Your Competitors’ SEM strategy


Do you really know your competitors?  Do you discern between your business competitors and search competitors?    How do you keep tabs on an ever-changing competitive landscape?  Search marketing’s evolution continues towards a highly competitive fight where you must know your competitors’ strengths and weaknesses, right now!

Join Gene Glaeser, SVP of Sales at 360Partners to learn how he uses SEMRush to make strategic decisions based on competitive intelligence.  Additional insights include:

  • Deciphering a company’s search strategy or lack thereof
  • Understanding the strengths and weaknesses of your competitor
  • Defining the gaps in your own search strategy
  • Improving visibility

Pat Whalen