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How to build a content marketing strategy using Google+


Are you curious about Google+ and how it can help inform your content marketing?  Well, in this presentation and Q&A session I will take you through the cycle: Listen, Decide on Themes and Topics, Create Content, Promote Content, Measure and Evaluate, Repurpose.  This will enable you to:

  • Find and engage your target audience
  • Be creative, and different!
  • Have hints and tips on how to make it easy to create content, quickly
  • Have a load of G+ tips to help you increase chances your content will fly
  • Make sure it is all worth while (getting you the results you want)
  • And finally how to make your content work harder for you too.