How to boost global sales with multicultural Content Marketing
Multicultural content marketing is the most effective way for brands to engage local audiences in the international market. This becomes evident in online retail's busiest period, the lead-up to Christmas. This webinar, a joint project between Frank Hartkpof expert for multilingual content marketing at Axonn Media and Eric Ingrand VP Content Marketing at EnVeritas Group, looks at how brands can drive increased sales in non-English markets in retail’s busiest period and the rest of the year.
You will learn
- Why you need to think now about your Multicultural content marketing strategies?
- How to create a successful multicultural content marketing strategies
- What to consider for a smooth launch into new markets
- How multicultural pioneers like hotels.com localize their website content and what can you apply to your business?