How To Set SEO KPIs
The agency / client relationship can be incredibly exciting when you’re riding a wave of success, but on the flip side when things aren’t looking so great, misunderstandings can lead to frustrations around expected performance. More often than not, most problems find their way back to the start of the campaign, when setting expectations through KPIs and solid project management can set the scene for a long and fruitful relationship. This webinar will discuss both project management and KPIs for agencies, and also tips for clients wishing to get more from their agency.
- How to select the right agency (writing a great RFP and brief)
- Selecting the best KPIs for your project
- Setting realistic milestones
- Measuring your performance