In-house day: big brands issues

English

Why do some big brands rely on in-house specialists when it comes to SEO and others like Microsoft prefer to work with agencies?

There is no correct answer to this question - whatever you choose, it depends on your own strategy and resources.

This session will be hosted by Barry Adams who has a 12 years experience being an in-house SEO. Three SEO gurus will be sharing their expertise: Nick Wilsdon from Vodafone, Tyler Vickers from Twitter & Patrick Stox from IBM.

The roundtable discussion will cover the following:

  • How do you choose between working with in-house SEOs or SEO agencies;
  • What are the pros and cons of both options;
  • Is there any difference in setting workflows and KPIs and much more.

To join the conversation, fill out the registration form below.

Tune in to get handy insights from seasoned professionals!