English

Influencers, Outreach and Earned Media

They have the audience. We have the message. But how do we get onto their platform? How do we get mentions and links? How do we even get their attention?

Communications expert, Gini Dietrich, will share her top tactics and tips for earning placement with media websites and blogs. She's a search-savvy PR pro who connects the dots from research to outreach, positioning to placement. She's got stories and examples from all sides of the business: the brand, the agency and the influencer herself.

Listen in to this conversation with Gini on December 13th, ask your own questions during Q&A, or register and watch the video over the holidays.

Hosted by Andy Crestodina

All levels

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