Big data is a phenomenal opportunity for marketers, but we face three major problems: collecting relevant data, analyzing it with a solid methodology and communicating the conclusions in a meaningful way.
In order to overcome these hurdles, storytelling is an incredibly effective strategy. We will walk you through the process of collecting and analyzing large data sets and how to take those insights and present them in such a way that is digestible by stakeholders, cross-functional teams or the general public.
Have a question? Leave it here!
Jessie and Jonathan will start the webinar with a short presentation of Conductor’s best practices for storytelling with data, then Bill and Shelly will add their pearls of wisdom during a 4-way panel discussion.
Hosted by Shelly Fagin.