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amazon.co.jp

September 2021 Traffic Stats

Amazon.co.jp official site. Low prices at Amazon on books, household goods, apparel, groceries, baby products, car supplies and more. Free shipping (exceptions apply).

E-commerce / Shopping
Country Rank4

Japan

Discover amazon.co.jp’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on amazon.co.jp’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

321.6M

Organic Search Traffic

308.9M
-5.1%

Paid Search Traffic

12.6M
-0.9%

Backlinks

2.5B

Web Traffic Statistics

amazon.co.jp traffic stats. Organic and paid traffic to amazon.co.jp on desktop.

Traffic Share by Device

amazon.co.jp traffic share across desktop & mobile web.

Desktop

17.6%

Mobile

82.4%

Traffic by Country

amazon.co.jp website traffic by country.

Country
All devices
Desktop
Mobile
JPJapan
91.31%239.6M13.09%86.91%
USUnited States
2.61%6.8M79.65%20.35%
KRKorea, Republic of
1.37%3.6M62.48%37.52%
HKHong Kong
1.08%2.8M48.33%51.67%
TWTaiwan, Province of China
0.57%1.5M30.89%69.11%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

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Traffic Journey

amazon.co.jp traffic/customer journey: sites users browse before and after visiting the domain

On amazon.co.jp, visitors mainly come from Direct (59.81% of traffic), followed by t.co (2.15%). In most cases, after visiting amazon.co.jp, users go to amazon-adsystem.com and google.com.

Referring Domains

This chart shows amazon.co.jp’s backlink profile growth over time in terms of total referring domains sending at least one inbound link to amazon.co.jp.

Widget scope: Root Domain

SEO Audit

The SEO Audit Tool is a website health checker that detects issues related to crawlability, content, links and coding.

Site Health

61%-8%
Your site
61%
Top-10% websites92%
More about Site Health Score

Crawled Pages

100
Health
0
Broken
72
Have issues
12
Redirects
16
Blocked
0

Errors

267
+250

Warnings

43
-2

Notice

26
-22

Thematic Reports

Crawlability

84%
-9%

HTTPS

100%

International SEO

N/A

Core Web Vitals

30%

Site Performance

96%
-4%

International Linking

92%
-1%

Markup

100%