Global Rank7
Worldwide
amazon.com
February 2021 Traffic Stats
Free delivery on millions of items with Prime. Low prices across earth's biggest selection of books, music, DVDs, electronics, computers, software, apparel & accessories, shoes, jewelry, tools & hardware, housewares, furniture, sporting goods, beauty & personal care, groceries & just about anything else.
Country Rank2
United States
Discover amazon.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on amazon.com’s traffic sources (organic and paid) with channel-by-channel performance data.
Search Traffic
1.7B
Organic Search Traffic
1.6B
+2.9%
Paid Search Traffic
63.1M
+59.8%
Backlinks
9.1B
Traffic overview
amazon.com traffic stats. Organic and paid traffic to amazon.com on desktop.
Traffic Share by Device
amazon.com traffic share across desktop & mobile web.
Desktop
51.8%
Mobile
48.2%
Traffic by country
amazon.com website traffic by country.
| Country | All devices | Desktop | Mobile | |
|---|---|---|---|---|
USUnited States | 79.84% | 3.3B | 51.21% | 48.79% |
INIndia | 1.81% | 73.9M | 44.53% | 55.47% |
CACanada | 1.7% | 69.3M | 53.99% | 46.01% |
GBUnited Kingdom | 1.38% | 56.2M | 50.56% | 49.44% |
DEGermany | 0.9% | 36.8M | 54.83% | 45.17% |