Your browser is out of date. The site might not be displayed correctly. Please update your browser.

apple.com

October 2021 Traffic Stats

Sign up for free and Get access to full analysis for any websites!

Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support.

Mass Media
Online services
Publishing
Country Rank79

United States

Discover apple.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on apple.com’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

849.3M

Organic Search Traffic

837.6M
-2.1%

Paid Search Traffic

11.7M
-32.3%

Backlinks

11.3B

Web Traffic Statistics

apple.com traffic stats. Organic and paid traffic to apple.com on desktop.

Traffic Share by Device

apple.com traffic share across desktop & mobile web.

Desktop

64.6%

Mobile

35.4%

Traffic by Country

apple.com website traffic by country.

Country
All devices
Desktop
Mobile
USUnited States
38.37%169.3M74.17%25.83%
INIndia
5.89%26.0M44.09%55.91%
KRKorea, Republic of
5.32%23.5M81.32%18.68%
GBUnited Kingdom
4.5%19.8M65.97%34.03%
DEGermany
3.46%15.3M65.02%34.98%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

Unlock the Full Report

Get channel-specific traffic data and full analysis for any website

Try for free

Unlock the Full Report

Get channel-specific traffic data and full analysis for any website

Try for free

Traffic Journey

apple.com traffic/customer journey: sites users browse before and after visiting the domain

On apple.com, visitors mainly come from Direct (55.4% of traffic), followed by google.com (25.59%). In most cases, after visiting apple.com, users go to google.com and microsoft.com.

SEO Audit

The SEO Audit Tool is a website health checker that detects issues related to crawlability, content, links and coding.

Site Health

74%+2%
Your site
74%
Top-10% websites92%
More about Site Health Score

Crawled Pages

100
Health
2
Broken
0
Have issues
88
Redirects
8
Blocked
2

Errors

101

Warnings

416
-25

Notice

370
+58

Thematic Reports

Crawlability

97%

HTTPS

100%

International SEO

93%
-5%

Core Web Vitals

90%
+40%

Site Performance

90%
+1%

International Linking

87%

Markup

94%