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chess.com

October 2021 Traffic Stats

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Play chess online for free on Chess.com with over 50 million members from around the world. Have fun playing with friends or challenging the computer!

Games
Country Rank361

United States

Discover chess.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on chess.com’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

14.4M

Organic Search Traffic

14.3M
+0.1%

Paid Search Traffic

115.3K
+8.6%

Backlinks

10.4M

Web Traffic Statistics

chess.com traffic stats. Organic and paid traffic to chess.com on desktop.

Traffic Share by Device

chess.com traffic share across desktop & mobile web.

Desktop

68.5%

Mobile

31.5%

Traffic by Country

chess.com website traffic by country.

Country
All devices
Desktop
Mobile
USUnited States
35.05%37.7M78.86%21.14%
INIndia
9.44%10.2M28.59%71.41%
GBUnited Kingdom
7.13%7.7M70.03%29.97%
CACanada
3.75%4.0M79.32%20.68%
NLNetherlands
3.26%3.5M68.61%31.39%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

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Traffic Journey

chess.com traffic/customer journey: sites users browse before and after visiting the domain

On chess.com, visitors mainly come from Direct (90.63% of traffic), followed by google.com (0.88%). In most cases, after visiting chess.com, users go to google.com and twitch.tv.

SEO Audit

The SEO Audit Tool is a website health checker that detects issues related to crawlability, content, links and coding.

Site Health

81%-1%
Your site
81%
Top-10% websites92%
More about Site Health Score

Crawled Pages

100
Health
0
Broken
0
Have issues
96
Redirects
1
Blocked
3

Errors

105
-1

Warnings

461

Notice

229
-5

Thematic Reports

Crawlability

97%

HTTPS

100%

International SEO

75%

Core Web Vitals

100%
+10%

Site Performance

93%

International Linking

92%
+1%

Markup

100%