Your browser is out of date. The site might not be displayed correctly. Please update your browser.

kmart.com.au

December 2021 Traffic Stats

Sign up for free and Get access to full analysis for any websites!

E-commerce and Retail
Country Rank34

Australia

Discover kmart.com.au’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on kmart.com.au’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

15.9M

Organic Search Traffic

15.8M
+0.6%

Paid Search Traffic

133.9K
-47%

Backlinks

1.4M

Web Traffic Statistics

Get a snapshot of kmart.com.au’s online performance by viewing its most critical traffic metrics

Spy on your competitors’ traffic generation strategies
Identify your competitor’s top products, services, and categories
Reveal the competition’s best performing digital marketing channels

Traffic Share by Device

kmart.com.au traffic share across desktop & mobile web.

Desktop

20.1%

Mobile

79.9%

Traffic by Country

kmart.com.au website traffic by country.

Country
All devices
Desktop
Mobile
AUAustralia
95.81%18.1M17.68%82.32%
USUnited States
1.1%207.9K61.66%38.34%
GBUnited Kingdom
1%189.3K76.53%23.47%
NZNew Zealand
0.5%94.7K53.16%46.84%
TWTaiwan, Province of China
0.4%74.9K100%0%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

Unlock the Full Report

Get channel-specific traffic data and full analysis for any website

Try for free

Unlock the Full Report

Get channel-specific traffic data and full analysis for any website

Try for free

Traffic Journey

kmart.com.au traffic/customer journey: sites users browse before and after visiting the domain

On kmart.com.au, visitors mainly come from Direct (51.89% of traffic), followed by google.com (6.09%). In most cases, after visiting kmart.com.au, users go to google.com and paypal.com.

SEO Audit

Check out kmart.com.au’s site performance with an audit that detects issues related to crawlability, content, links, and coding

Assess your website’s performance and fix all associated issues
Make sure Google bot can crawl and index your website
Scan your website for 130+ technical and SEO mistakes

Site Health

85%
Your site
85%
Top-10% websites92%
More about Site Health Score

Crawled Pages

100
Health
4
Broken
0
Have issues
92
Redirects
4
Blocked
0

Errors

107

Warnings

1041

Notice

103

Thematic Reports

Crawlability

93%

HTTPS

100%

International SEO

N/A

Core Web Vitals

N/A

Site Performance

87%

International Linking

92%

Markup

100%