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metlife.com

December 2021 Traffic Stats

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Finance
Insurance
Country Rank3858

United States

Discover metlife.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on metlife.com’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

1.1M

Organic Search Traffic

1.0M
+2%

Paid Search Traffic

25.2K
-23.4%

Backlinks

3.5M

Web Traffic Statistics

metlife.com traffic stats. Organic and paid traffic to metlife.com on desktop.

Traffic Share by Device

metlife.com traffic share across desktop & mobile web.

Desktop

42.1%

Mobile

57.9%

Traffic by Country

metlife.com website traffic by country.

Country
All devices
Desktop
Mobile
USUnited States
95.36%4.0M40.82%59.18%
INIndia
1.05%44.6K63.9%36.1%
CACanada
0.69%29.1K93.62%6.38%
PLPoland
0.56%23.8K80.02%19.98%
UAUkraine
0.4%17.1K29.52%70.48%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

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Traffic Journey

metlife.com traffic/customer journey: sites users browse before and after visiting the domain

On metlife.com, visitors mainly come from Direct (62.74% of traffic), followed by google.com (11.99%). In most cases, after visiting metlife.com, users go to doubleclick.net and demdex.net.

SEO Audit

The SEO Audit Tool is a website health checker that detects issues related to crawlability, content, links and coding.

Site Health

74%
Your site
74%
Top-10% websites92%
More about Site Health Score

Crawled Pages

100
Health
1
Broken
2
Have issues
86
Redirects
10
Blocked
1

Errors

188

Warnings

264

Notice

142

Thematic Reports

Crawlability

94%

HTTPS

98%

International SEO

N/A

Core Web Vitals

20%

Site Performance

96%

International Linking

91%

Markup

100%