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news.com.auAugust 2023 Traffic Stats

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Visits

165.3M

Authority Score

78

Site Health

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Traffic Cost

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Ad Spend

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news.com.au Web Traffic Statistics

Get a snapshot of News.com.au’s online performance by viewing its most critical traffic metrics

Spy on your competitors’ traffic generation strategies
Identify your competitor’s top products, services, and categories
Reveal the competition’s best performing digital marketing channels
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news.com.au Traffic and Visitor Engagement

Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In August news.com.au received 165.3M visits with the average session duration 15:02. Compared to July traffic to news.com.au has increased by 69.3%.

Visits

165.3M
+69.3%

Pages / Visit

4.0

Avg. Visit Duration

15:02

Bounce Rate

29.16%
Total Visits last 3 months
Aug165.3M
Jul97.7M
Jun108.4M
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news.com.au Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. News.com.au's core audience is located in Australia followed by United States, and United Kingdom.

Country
All devices
Desktop
Mobile
90.28%149.3M14.35%85.65%
3.06%5.1M20.7%79.3%
2.08%3.4M8.95%91.05%
New Zealand
0.98%1.6M17.35%82.65%
0.81%1.3M2.95%97.05%
See all countries

news.com.au Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

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On news.com.au, visitors mainly come from Direct (65.82% of traffic), followed by google.com (11.98%). In most cases, after visiting news.com.au, users go to google.com and realestate.com.au.

news.com.au Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. News.com.au's audience also visits 7news.com.au, followed by dailymail.co.uk, and 9news.com.au.

#1
Visits:12,128,123
#2
Visits:692,471,807
#3
Visits:29,333,800
See more competitors

news.com.au Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. News.com.au’s traffic has increased by 2.9% month-on-month up to current organic search traffic. In addition, paid search traffic has increased by 21.1% up to current paid search traffic.

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Organic Search Traffic

7.7M
+2.9%

Paid Search Traffic

563.5K
+21.1%

Branded Traffic Share

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news.com.au Top Organic Keyword

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to news.com.au, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

Keyword
Intent
Pos.
Volume
CPC(USD)
Traffic %
I
InformationalThe user wants to find an answer to a specific question.
1
5,000,000
0.04
21.27
N
NavigationalThe user wants to find a specific page or site.
1
673,000
0.04
9.23
N
NavigationalThe user wants to find a specific page or site.
1
201,000
0.05
2.75
N
NavigationalThe user wants to find a specific page or site.
1
165,000
0.04
2.26
N
NavigationalThe user wants to find a specific page or site.
1
90,500
0.04
1.24
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Last updated: September 15, 2023