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nih.govAugust 2023 Traffic Stats

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Visits

252.2M

Authority Score

100

Traffic Cost

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Ad Spend

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nih.gov Web Traffic Statistics

Get a snapshot of National Institutes of Health’s online performance by viewing its most critical traffic metrics

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nih.gov Traffic and Visitor Engagement

Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In August nih.gov received 252.2M visits with the average session duration 11:47. Compared to July traffic to nih.gov has decreased by -2.4%.

Visits

252.2M
-2.4%

Pages / Visit

1.7

Avg. Visit Duration

11:47

Bounce Rate

77.81%
Total Visits last 3 months
Aug252.2M
Jul258.5M
Jun269.4M
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nih.gov Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Nih.gov's core audience is located in United States followed by India, and United Kingdom.

Country
All devices
Desktop
Mobile
40.03%101M40.31%59.69%
12.13%30.6M18.34%81.66%
5.03%12.7M37.22%62.78%
4.41%11.1M52.5%47.5%
4.32%10.9M38.31%61.69%
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nih.gov Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

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On nih.gov, visitors mainly come from google.com__Google organic (66.11% of traffic), followed by Direct (14.86%). In most cases, after visiting nih.gov, users go to google.com and wiley.com.

nih.gov Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Nih.gov's audience also visits clevelandclinic.org, followed by webmd.com, and healthline.com.

#1
Visits:80,237,540
#2
Visits:98,805,392
#3
Visits:246,676,705
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nih.gov Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Nih.gov’s traffic has increased by 9.1% month-on-month up to current organic search traffic.

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Organic Search Traffic

275.9M
+9.1%

Paid Search Traffic

0
-100%

Branded Traffic Share

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nih.gov Top Organic Keyword

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to nih.gov, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

Keyword
Intent
Pos.
Volume
CPC(USD)
Traffic %
N
NavigationalThe user wants to find a specific page or site.
1
673,000
4.11
0.52
C
CommercialThe user wants to investigate brands or services.
I
InformationalThe user wants to find an answer to a specific question.
1
1,830,000
0.1
0.44
I
InformationalThe user wants to find an answer to a specific question.
2
3,350,000
0.45
0.43
I
InformationalThe user wants to find an answer to a specific question.
1
673,000
4.91
0.16
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Last updated: September 21, 2023