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ny.gov

October 2021 Traffic Stats

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The official website of the State of New York. Find information about state government agencies and learn more about our programs and services.

Law / Government
Country Rank246

United States

Discover ny.gov’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on ny.gov’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

33.6M

Organic Search Traffic

33.6M
+1.5%

Paid Search Traffic

1.9K
-38.9%

Backlinks

286.6M

Web Traffic Statistics

ny.gov traffic stats. Organic and paid traffic to ny.gov on desktop.

Traffic Share by Device

ny.gov traffic share across desktop & mobile web.

Desktop

35%

Mobile

65%

Traffic by Country

ny.gov website traffic by country.

Country
All devices
Desktop
Mobile
USUnited States
97.04%52.0M34.27%65.73%
CACanada
0.33%175.4K38.87%61.13%
GBUnited Kingdom
0.31%163.9K25.71%74.29%
INIndia
0.2%108.6K38.97%61.03%
AUAustralia
0.17%88.8K55.29%44.71%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

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Traffic Journey

ny.gov traffic/customer journey: sites users browse before and after visiting the domain

On ny.gov, visitors mainly come from Direct (49.44% of traffic), followed by google.com (20.01%). In most cases, after visiting ny.gov, users go to google.com and convergepay.com.

SEO Audit

The SEO Audit Tool is a website health checker that detects issues related to crawlability, content, links and coding.

Site Health

79%-1%
Your site
79%
Top-10% websites92%
More about Site Health Score

Crawled Pages

100
Health
1
Broken
4
Have issues
55
Redirects
39
Blocked
1

Errors

4

Warnings

271
-5

Notice

325
-2

Thematic Reports

Crawlability

97%

HTTPS

99%

International SEO

N/A

Core Web Vitals

N/A

Site Performance

96%

International Linking

91%

Markup

N/A