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rakuten.co.jp

September 2021 Traffic Stats

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Country Rank3

Japan

Discover rakuten.co.jp’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on rakuten.co.jp’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

376.7M

Organic Search Traffic

372.5M
-10.1%

Paid Search Traffic

4.2M
+62.8%

Backlinks

7.8B

Web Traffic Statistics

rakuten.co.jp traffic stats. Organic and paid traffic to rakuten.co.jp on desktop.

Traffic Share by Device

rakuten.co.jp traffic share across desktop & mobile web.

Desktop

10.9%

Mobile

89.1%

Traffic by Country

rakuten.co.jp website traffic by country.

Country
All devices
Desktop
Mobile
JPJapan
96.48%333.5M9.1%90.9%
USUnited States
1.03%3.6M80.61%19.39%
HKHong Kong
0.38%1.3M37.48%62.52%
TWTaiwan, Province of China
0.33%1.1M31.14%68.86%
KRKorea, Republic of
0.31%1.1M51.87%48.13%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

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Traffic Journey

rakuten.co.jp traffic/customer journey: sites users browse before and after visiting the domain

On rakuten.co.jp, visitors mainly come from Direct (41.88% of traffic), followed by google.com (19.69%). In most cases, after visiting rakuten.co.jp, users go to rakuten.ne.jp and rakuten-card.co.jp.

SEO Audit

The SEO Audit Tool is a website health checker that detects issues related to crawlability, content, links and coding.

Site Health

81%-2%
Your site
81%
Top-10% websites92%
More about Site Health Score

Crawled Pages

100
Health
0
Broken
0
Have issues
91
Redirects
9
Blocked
0

Errors

7
+3

Warnings

880
+22

Notice

4287
-286

Thematic Reports

Crawlability

96%
-4%

HTTPS

93%

International SEO

N/A

Core Web Vitals

20%
-30%

Site Performance

86%
-4%

International Linking

94%

Markup

100%