Your browser is out of date. The site might not be displayed correctly. Please update your browser.

southwest.com Favicon

southwest.com

October 2021 Traffic Stats

Sign up for free and Get access to full analysis for any websites!

Find low fares to top destinations on the official Southwest Airlines website. Book flight reservations, rental cars, and hotels on southwest.com.

Vehicles
Country Rank297

United States

Discover southwest.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on southwest.com’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

14.6M

Organic Search Traffic

13.8M
+0.5%

Paid Search Traffic

833.8K
-52.2%

Backlinks

13.7M

Web Traffic Statistics

southwest.com traffic stats. Organic and paid traffic to southwest.com on desktop.

Traffic Share by Device

southwest.com traffic share across desktop & mobile web.

Desktop

34.5%

Mobile

65.5%

Traffic by Country

southwest.com website traffic by country.

Country
All devices
Desktop
Mobile
USUnited States
93.64%44.6M35.68%64.32%
DEGermany
1.66%789.5K2.74%97.26%
FRFrance
0.77%366.5K7.97%92.03%
GBUnited Kingdom
0.71%336.4K7.64%92.36%
CACanada
0.55%263.8K26.43%73.57%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

Unlock the Full Report

Get channel-specific traffic data and full analysis for any website

Try for free

Unlock the Full Report

Get channel-specific traffic data and full analysis for any website

Try for free

Traffic Journey

southwest.com traffic/customer journey: sites users browse before and after visiting the domain

On southwest.com, visitors mainly come from Direct (68.82% of traffic), followed by google.com (12.16%). In most cases, after visiting southwest.com, users go to mpeasylink.com and demdex.net.

SEO Audit

The SEO Audit Tool is a website health checker that detects issues related to crawlability, content, links and coding.

Site Health

77%+5%
Your site
77%
Top-10% websites92%
More about Site Health Score

Crawled Pages

100
Health
5
Broken
0
Have issues
76
Redirects
16
Blocked
3

Errors

93

Warnings

77
-14

Notice

13
-5

Thematic Reports

Crawlability

92%

HTTPS

99%

International SEO

N/A

Core Web Vitals

N/A

Site Performance

92%
+3%

International Linking

97%
+2%

Markup

100%