Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Gambling Websites in Italy, Updated October 2025
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 | sisal.it | – | 25,371,018 | 4.1 | 47.42% |
| 2 | betflag.it | – | 9,584,584 | 8.79 | 24.51% |
| 3 | bet365.it | 1 | 7,806,565 | 8.47 | 40.95% |
| 4 | lottomatica.it | 1 | 6,910,782 | 6.87 | 27.6% |
| 5 | snai.it | 1 | 6,606,948 | 5.65 | 46.74% |
| 6 | goldbet.it | 1 | 5,990,268 | 5.96 | 26.54% |
| 7 | planetwin365.it | – | 3,716,168 | 8.71 | 38.81% |
| 8 | eurobet.it | – | 3,215,984 | 7.54 | 32.51% |
| 9 | starcasino.it | 1 | 3,094,470 | 2.89 | 66.13% |
| 10 | lottoced.com | 1 | 2,767,111 | 3.67 | 39.6% |
| 11 | superenalotto.it | – | 2,440,750 | 1.68 | 67.54% |
| 12 | lotto-italia.it | 1 | 1,941,724 | 1.51 | 74.33% |
| 13 | giocaonlinesrl.it | 3 | 1,638,735 | 2.77 | 52.6% |
| 14 | williamhill.it | 5 | 1,349,075 | 16.74 | 26.15% |
| 15 | estrazionedellotto.it | 1 | 1,300,418 | 2.33 | 59.84% |
| 16 | giochi24.it | 1 | 1,285,184 | 2.48 | 60.47% |
| 17 | bwin.it | 1 | 1,221,937 | 6.72 | 34.49% |
| 18 | mylotteries.it | 2 | 1,167,635 | 1.96 | 55.53% |
| 19 | stanleybet.it | 4 | 886,669 | 48.06 | 30.74% |
| 20 | superenalotto.com | 1 | 860,346 | 2.35 | 47.06% |
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Key Insights on Top Gambling Websites in Italy in October 2025
As of October 2025, sisal.it is the most visited Gambling website in Italy, attracting 25.37M monthly visits. betflag.it follows with 9.58M visits, and bet365.it records 7.81M visits.
In terms of user engagement, the average number of pages per visit across these sites is 7.46, with stanleybet.it leading at 48.06 pages per visit.
The average bounce rate is 44.98%, with lotto-italia.it having the highest at 74.33%.
And betflag.it leads the way with the lowest bounce rate at 24.51%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Gambling Websites in Italy
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Last updated: November 13, 2025
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