Top Websites

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Banking Websites in the Netherlands, Updated January 2025

PositionWebsiteChangeVisitsPages / VisitBounce rate
1
1
37,013,9532.5355.72%
2
1
36,525,2902.6357.27%
3
25,969,4532.6363.59%
4
15,894,5251.7645.3%
5
4,261,1462.172.8%
6
3,566,0042.2969.52%
7
2,675,5085.1633.13%
8
1
1,855,8722.2244.1%
9
1
1,668,5013.8644.42%
10
2
1,639,0692.1973.3%
11
1
1,592,2972.2254.0%
12
2
1,222,3072.5840.31%
13
2
1,032,8583.363.92%
14
1
1,015,4113.6959.96%
15
931,5963.6547.7%
16
595,3161.8466.24%
17
2
397,6633.2658.36%
18
4
373,3465.1827.8%
19
1
370,5361.1788.39%
20
3
360,7893.0642.49%

Key Insights on Top Banking Websites in the Netherlands in January 2025

As of January 2025, ing.nl is the most visited Banking website in the Netherlands, attracting 37.01M monthly visits. rabobank.nl follows with 36.53M visits, and abnamro.nl records 25.97M visits.

In terms of user engagement, the average number of pages per visit across these sites is 2.87, with americanexpress.com leading at 5.18 pages per visit.

The average bounce rate is 55.42%, with valuta.nl having the highest at 88.39%.

And americanexpress.com leads the way with the lowest bounce rate at 27.8%.

These insights come from the .Trends platform, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

FAQs About The Most Popular Banking Websites in the Netherlands

Last updated: February 13, 2025

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