Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Travel and Tourism Websites in the Netherlands, Updated March 2025
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 | anwb.nl | 1 | 12,851,283 | 2.98 | 58.39% |
| 2 | weeronline.nl | 1 | 12,258,463 | 1.4 | 79.74% |
| 3 |  | 2 | 12,241,137 | 7.84 | 35.96% |
| 4 | ns.nl | – | 10,191,980 | 3.65 | 41.49% |
| 5 | weerplaza.nl | – | 9,554,480 | 1.83 | 59.37% |
| 6 | 9292.nl | – | 5,701,971 | 2.9 | 38.07% |
| 7 | skyscanner.nl | – | 4,242,508 | 7.21 | 29.76% |
| 8 | tui.nl | 1 | 3,950,697 | 5.06 | 36.57% |
| 9 | tripadvisor.nl | 1 | 3,945,610 | 2.46 | 62.67% |
| 10 | airbnb.nl | – | 2,820,232 | 13.41 | 38.2% |
| 11 | flightradar24.com | 5 | 2,398,888 | 7.57 | 58.67% |
| 12 | socialdeal.nl | 1 | 2,255,784 | 2.68 | 56.37% |
| 13 |  | 6 | 2,103,982 | 2.41 | 64.58% |
| 14 | transavia.com | 1 | 2,099,001 | 5.35 | 34.11% |
| 15 | klm.nl | 3 | 2,039,288 | 4.45 | 45.27% |
| 16 | looopings.nl | 2 | 2,006,280 | 2.2 | 65.48% |
| 17 | schiphol.nl | 7 | 1,761,798 | 2.45 | 49.21% |
| 18 | wintersport.nl | 5 | 1,688,869 | 2.18 | 64.3% |
| 19 | nsinternational.com | 1 | 1,630,193 | 3.61 | 38.71% |
| 20 | ryanair.com | 3 | 1,615,923 | 7.66 | 30.43% |
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Key Insights on Top Travel and Tourism Websites in the Netherlands in March 2025
As of March 2025, anwb.nl is the most visited Travel and Tourism website in the Netherlands, attracting 12.85M monthly visits. weeronline.nl follows with 12.26M visits, and booking.com records 12.24M visits.
In terms of user engagement, the average number of pages per visit across these sites is 4.46, with airbnb.nl leading at 13.41 pages per visit.
The average bounce rate is 49.37%, with weeronline.nl having the highest at 79.74%.
And skyscanner.nl leads the way with the lowest bounce rate at 29.76%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Travel and Tourism Websites in the Netherlands
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Last updated: April 15, 2025
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