Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Hospitality Websites in Singapore, Updated March 2025
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 |  | – | 3,169,660 | 7.28 | 32.92% |
| 2 |  | – | 2,567,704 | 9.14 | 37.71% |
| 3 | tripadvisor.com.sg | – | 2,051,767 | 2.6 | 64.59% |
| 4 | airbnb.com.sg | – | 1,048,369 | 20.42 | 25.39% |
| 5 | sevenrooms.com | – | 530,195 | 1.92 | 73.63% |
| 6 |  | 1 | 490,601 | 2.89 | 59.35% |
| 7 |  | 5 | 446,418 | 6.59 | 36.49% |
| 8 | ihg.com | 8 | 399,214 | 2.97 | 48.06% |
| 9 | expedia.com.sg | – | 361,980 | 10.21 | 30.72% |
| 10 | sentosa.com.sg | 1 | 323,338 | 1.92 | 61.56% |
| 11 | rwgenting.com | 15 | 294,445 | 2.96 | 55.31% |
| 12 | kayak.sg | 7 | 290,298 | 3.73 | 39.07% |
| 13 | chope.co | 7 | 281,304 | 2.82 | 52.93% |
| 14 | hilton.com | 1 | 273,825 | 6.92 | 20.04% |
| 15 | shout.sg | 10 | 243,318 | 1.12 | 95.19% |
| 16 | hotels.com | 2 | 225,210 | 3.81 | 57.78% |
| 17 | tablecheck.com | 9 | 223,312 | 2.88 | 54.21% |
| 18 | singaporebrides.com | 8 | 215,454 | 3.9 | 61.33% |
| 19 | synxis.com | 2 | 178,027 | 3.52 | 44.47% |
| 20 | intercontinental.com | 7 | 174,663 | 1.65 | 63.42% |
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Key Insights on Top Hospitality Websites in Singapore in March 2025
As of March 2025, agoda.com is the most visited Hospitality website in Singapore, attracting 3.17M monthly visits. booking.com follows with 2.57M visits, and tripadvisor.com.sg records 2.05M visits.
In terms of user engagement, the average number of pages per visit across these sites is 4.96, with airbnb.com.sg leading at 20.42 pages per visit.
The average bounce rate is 50.71%, with shout.sg having the highest at 95.19%.
And hilton.com leads the way with the lowest bounce rate at 20.04%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Hospitality Websites in Singapore
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Last updated: April 15, 2025
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