Top Websites

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Banking Websites in Switzerland, Updated March 2025

PositionWebsiteChangeVisitsPages / VisitBounce rate
1
9,995,8451.4276.3%
2
1
3,063,4245.8238.34%
3
1
2,830,5595.1234.93%
4
2,672,5337.2732.27%
5
1,498,6312.4467.36%
6
1,298,4991.9260.09%
7
1,172,2798.122.79%
8
983,9411.8555.46%
9
933,46810.5732.98%
10
2
900,7997.9132.62%
11
1
831,7345.1252.75%
12
1
671,2835.6752.3%
13
576,8234.0158.22%
14
2
550,5772.7958.08%
15
1
542,7682.8450.41%
16
1
492,1912.1766.73%
17
1
417,6444.6232.69%
18
3
391,5312.4265.56%
19
2
378,0574.6643.66%
20
1
348,9985.4849.58%

Key Insights on Top Banking Websites in Switzerland in March 2025

As of March 2025, twint.ch is the most visited Banking website in Switzerland, attracting 10M monthly visits. ubs.com follows with 3.06M visits, and postfinance.ch records 2.83M visits.

In terms of user engagement, the average number of pages per visit across these sites is 4.61, with zkb.ch leading at 10.57 pages per visit.

The average bounce rate is 49.16%, with twint.ch having the highest at 76.3%.

And swissquote.ch leads the way with the lowest bounce rate at 22.79%.

These insights come from the .Trends platform, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

FAQs About The Most Popular Banking Websites in Switzerland

Last updated: April 15, 2025

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