Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Beauty and Cosmetics Websites in the United Arab Emirates, Updated January 2026
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 | fragrantica.com | – | 253,849 | 4.26 | 41.2% |
| 2 | sephora.com | 3 | 118,760 | 3.85 | 48.58% |
| 3 | vperfumes.com | 1 | 103,234 | 4.51 | 47.96% |
| 4 | findation.com | 22 | 53,791 | 4.71 | 35.33% |
| 5 | bebeautiful.in | 2 | 52,003 | 1.19 | 89.35% |
| 6 | nykaa.com | 9 | 45,855 | 3.18 | 64.4% |
| 7 | charlottetilbury.com | 5 | 41,242 | 5.41 | 38.73% |
| 8 | hudabeauty.com | 5 | 40,499 | 6.65 | 34.14% |
| 9 |  | 5 | 37,223 | 2.11 | 53.34% |
| 10 | lookfantastic.ae | 2 | 36,337 | 5.3 | 48.12% |
| 11 | swissarabian.com | 5 | 34,877 | 5.63 | 48.83% |
| 12 | yesstyle.com | 3 | 30,857 | 7.07 | 22.41% |
| 13 | skinandme.com | 5 | 29,927 | 1.36 | 90.75% |
| 14 | theessencevault.co.uk | – | 28,139 | 2.8 | 7.15% |
| 15 | kikocosmetics.com | 6 | 22,813 | 16.7 | 39.93% |
| 16 | samawa.ae | 6 | 21,173 | 5.57 | 28.69% |
| 17 | cultbeauty.com | – | 18,407 | 4.84 | 44.0% |
| 18 | arabianoud.com | 7 | 17,318 | 5.96 | 30.17% |
| 19 | fragrantica.ru | 17 | 16,907 | 5.76 | 19.25% |
| 20 | nykaaman.com | – | 16,356 | 1.11 | 97.86% |
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Key Insights on Top Beauty and Cosmetics Websites in the United Arab Emirates in January 2026
As of January 2026, fragrantica.com is the most visited Beauty and Cosmetics website in the United Arab Emirates, attracting 253.85K monthly visits. sephora.com follows with 118.76K visits, and vperfumes.com records 103.23K visits.
In terms of user engagement, the average number of pages per visit across these sites is 4.9, with kikocosmetics.com leading at 16.7 pages per visit.
The average bounce rate is 46.51%, with nykaaman.com having the highest at 97.86%.
And theessencevault.co.uk leads the way with the lowest bounce rate at 7.15%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Beauty and Cosmetics Websites in the United Arab Emirates
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Last updated: February 13, 2026
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