Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Airlines Websites in the United Kingdom, Updated January 2025
Position | Website | Change | Visits | Pages / Visit | Bounce rate |
---|---|---|---|---|---|
1 | skyscanner.net | – | 28,217,695 | 6.88 | 29.73% |
2 | ryanair.com | – | 14,897,144 | 6.14 | 37.44% |
3 | – | 13,347,524 | 8.5 | 27.39% | |
4 | easyjet.com | – | 12,992,859 | 4.9 | 40.18% |
5 | uber.com | – | 6,849,750 | 3.99 | 51.4% |
6 | expedia.co.uk | 2 | 6,247,806 | 6.77 | 35.78% |
7 | flightradar24.com | 1 | 6,143,521 | 8.92 | 38.87% |
8 | 1 | 5,968,052 | 3.75 | 51.53% | |
9 | kayak.co.uk | 1 | 4,104,120 | 6.32 | 26.42% |
10 | ba.com | 1 | 3,859,551 | 3.3 | 45.52% |
11 | – | 3,497,441 | 4.96 | 33.85% | |
12 | virginatlantic.com | 5 | 3,406,807 | 6.68 | 24.15% |
13 | jet2.com | 1 | 3,280,462 | 3.2 | 41.73% |
14 | – | 2,585,010 | 5.79 | 32.73% | |
15 | flightaware.com | – | 2,509,003 | 3.34 | 54.88% |
16 | ![]() | – | 2,275,712 | 6.77 | 28.15% |
17 | headforpoints.com | 11 | 1,865,724 | 3.1 | 47.68% |
18 | heathrow.com | 5 | 1,668,034 | 4.46 | 51.95% |
19 | 1 | 1,567,665 | 3.98 | 50.64% | |
20 | opodo.co.uk | 4 | 1,528,665 | 2.72 | 49.96% |
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Key Insights on Top Airlines Websites in the United Kingdom in January 2025
As of January 2025, skyscanner.net is the most visited Airlines website in the United Kingdom, attracting 28.22M monthly visits. ryanair.com follows with 14.9M visits, and britishairways.com records 13.35M visits.
In terms of user engagement, the average number of pages per visit across these sites is 5.22, with flightradar24.com leading at 8.92 pages per visit.
The average bounce rate is 40.0%, with flightaware.com having the highest at 54.88%.
And virginatlantic.com leads the way with the lowest bounce rate at 24.15%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Airlines Websites in the United Kingdom
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Last updated: February 13, 2025
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