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upwork.com

June 2021 Traffic Stats

Upwork connects businesses of all sizes to freelancers, independent professionals, and agencies for all their hiring needs. Scale your workforce dynamically as business needs change.

Global Rank1180

Worldwide

Country Rank
4188

United States

Discover upwork.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on upwork.com’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

4.5M

Organic Search Traffic

3.9M
-1.7%

Paid Search Traffic

645.6K
+45%

Backlinks

13.6M

Web Traffic Statistics

upwork.com traffic stats. Organic and paid traffic to upwork.com on desktop.

Traffic Share by Device

upwork.com traffic share across desktop & mobile web.

Desktop

82.3%

Mobile

17.7%

Traffic by Country

upwork.com website traffic by country.

Country
All devices
Desktop
Mobile
USUnited States
34.67%14.8M84.32%15.68%
INIndia
10.51%4.5M76.38%23.62%
PHPhilippines
7.81%3.3M72.44%27.56%
PKPakistan
5.05%2.2M90.21%9.79%
GBUnited Kingdom
3.71%1.6M85.68%14.32%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

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Traffic Journey

upwork.com traffic/customer journey: sites users browse before and after visiting the domain

On upwork.com, visitors mainly come from Direct (81.81% of traffic), followed by google.com (0.4%). In most cases, after visiting upwork.com, users go to amazonaws.com and google.com.

Referring Domains

This chart shows upwork.com’s backlink profile growth over time in terms of total referring domains sending at least one inbound link to upwork.com.

Widget scope: Root Domain