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youtube.com

August 2021 Traffic Stats

Enjoy the videos and music that you love, upload original content and share it all with friends, family and the world on YouTube.

Arts & Entertainment
Internet & Telecom
Online Communities
Country Rank3

United States

Discover youtube.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on youtube.com’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

7.7B

Organic Search Traffic

7.7B
-1.3%

Paid Search Traffic

87.5M
+127.3%

Backlinks

65.5B

Web Traffic Statistics

youtube.com traffic stats. Organic and paid traffic to youtube.com on desktop.

Traffic Share by Device

youtube.com traffic share across desktop & mobile web.

Desktop

86.9%

Mobile

13.1%

Traffic by Country

youtube.com website traffic by country.

Country
All devices
Desktop
Mobile
USUnited States
22.18%4.6B86.79%13.21%
KRKorea, Republic of
10.61%2.2B95.03%4.97%
INIndia
7.16%1.5B87.67%12.33%
RURussian Federation
3.75%780.3M73.5%26.5%
GBUnited Kingdom
3.23%672.8M88.87%11.13%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

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Traffic Journey

youtube.com traffic/customer journey: sites users browse before and after visiting the domain

On youtube.com, visitors mainly come from Direct (77.48% of traffic), followed by google.com (1.47%). In most cases, after visiting youtube.com, users go to google.com and instagram.com.

Referring Domains

This chart shows youtube.com’s backlink profile growth over time in terms of total referring domains sending at least one inbound link to youtube.com.

Widget scope: Root Domain