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zhihu.com

October 2021 Traffic Stats

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知乎,中文互联网高质量的问答社区和创作者聚集的原创内容平台,于 2011 年 1 月正式上线,以「让人们更好地分享知识、经验和见解,找到自己的解答」为品牌使命。知乎凭借认真、专业、友善的社区氛围、独特的产品机制以及结构化和易获得的优质内容,聚集了中文互联网科技、商业、影视、时尚、文化等领域最具创造力的人群,已成为综合性、全品类、在诸多领域具有关键影响力的知识分享社区和创作者聚集的原创内容平台,建立起了以社区驱动的内容变现商业模式。

Communities
Computer Technology / Internet
Information Services
News / Media
Country Rank920

United States

Discover zhihu.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on zhihu.com’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

12.2M

Organic Search Traffic

12.2M
+1.4%

Paid Search Traffic

N/A

Backlinks

193.0M

Web Traffic Statistics

zhihu.com traffic stats. Organic and paid traffic to zhihu.com on desktop.

Traffic Share by Device

zhihu.com traffic share across desktop & mobile web.

Desktop

83%

Mobile

17%

Traffic by Country

zhihu.com website traffic by country.

Country
All devices
Desktop
Mobile
USUnited States
30.63%16.2M95.43%4.57%
CNChina
20.84%11.0M100%0%
HKHong Kong
12.29%6.5M61.13%38.87%
TWTaiwan, Province of China
8.51%4.5M33.48%66.52%
SGSingapore
4.88%2.6M67.7%32.3%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

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Traffic Journey

zhihu.com traffic/customer journey: sites users browse before and after visiting the domain

On zhihu.com, visitors mainly come from Direct (34.54% of traffic), followed by baidu.com (31.03%). In most cases, after visiting zhihu.com, users go to google.com and qq.com.

SEO Audit

The SEO Audit Tool is a website health checker that detects issues related to crawlability, content, links and coding.

Site Health

64%-1%
Your site
64%
Top-10% websites92%
More about Site Health Score

Crawled Pages

100
Health
0
Broken
1
Have issues
87
Redirects
12
Blocked
0

Errors

38
-2

Warnings

1461
+37

Notice

87
-6

Thematic Reports

Crawlability

89%

HTTPS

97%

International SEO

N/A

Core Web Vitals

70%
+10%

Site Performance

96%
-1%

International Linking

82%
+1%

Markup

100%