The SEO, SEM, PPC and Content Marketing Blog - Semrush

11 min read

Voice Search Study: Factors Influencing Search Engine Rankings in 2019

With voice search so hotly discussed and debated this year, we decided to produce a study that will offer data you need. Discover which ranking factors are critical for success to do well on Android & other Google devices. Our findings will offer great insights to SEOs and marketers worldwide.

Olga AndrienkoJun 05, 2019

Weekly Wisdom with Evan Facinger: How To Maximize Profitability with the Amazon FBA Calculator

Ecommerce

6 min read

Weekly Wisdom with Evan Facinger: How To Maximize Profitability with the Amazon FBA Calculator

Wanting to sell on Amazon? Find out about Amazon‘s FBA program, Fulfillment By Amazon, and learn how to see if FBM, Fulfillment By Merchant is better for you. Evan Facinger walks you through how to use Amazon tools to determine the best way to sell on their platform.

Evan FacingerMay 07, 2019

Paid Advertising

9 min read

Display Advertising Stats: Semrush Study

Semrush has conducted the first display advertising study for ecommerce businesses on the market. Research is based on over 40 million impressions from the top Google Display Network (GDN) ecommerce advertisers, and 23 million impressions from the top GDN ecommerce publishers. We have uncovered insights you need, so keep reading.

Elizaveta ShutovaMay 03, 2019

General Marketing

15 min read

How To Choose a Co-Marketing Partner: Experts Offer Tips

Two experts on co-marketing partnerships share their professional secrets in an interview. Learn how website traffic, behavior on social media, inconsistencies, and other key points can influence a decision on a potential partner.

Elena KozlovaApr 26, 2019

How To Set Up a Successful Affiliate Marketing Partnership: An Expert View

General Marketing

4 min read

How To Set Up a Successful Affiliate Marketing Partnership: An Expert View

Geno Prussakov, CEO & Founder of AM Navigator and a guest of #Semrushchat, expands his ideas on how to find a valuable affiliate partner, set up successful collaboration and avoid the main mistakes.

Elena KozlovaApr 18, 2019

Original Research & Studies

7 min read

How To Create an Ecommerce Facebook Ads Strategy: A Case Study

Facebook Ads is a business channel only if you know how to set up and run profitable campaigns. If you have an ecommerce business, Facebook Ads can be extremely powerful. In this article, you‘re going to read the 3 main mistakes to avoid before doing Facebook Ads, and see 3 steps to create a successful Facebook Ads Strategy for ecommerce.

Valentina TurchettiMar 22, 2019

Load more articles

Editors' Choice

Local SEO

13 min read

Local SEO: What Is It & How to Do It

Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.

Carlos SilvaJun 25, 2024

Keyword Research

19 min read

Keyword Research for SEO: What It Is & How to Do It

Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.

Rachel HandleyJun 25, 2024

Link Building

16 min read

Link Building for SEO: A Guide to the Basics

Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.

Rachel HandleyApr 25, 2024

Semrush Copilot: Your AI Assistant for Faster SEO Insights

General SEO

7 min read

Semrush Copilot: Your AI Assistant for Faster SEO Insights

Semrush Copilot helps you save time in common SEO analysis and planning. It does this by automatically analyzing several key Semrush tools and reports to offer actionable recommendations and present a prioritized list of SEO activities.

Brenna KellyMar 19, 2024

Link Building

12 min read

What Is Off-Page SEO? A Guide to Off-Page SEO Strategy

Off-page SEO is a set of strategies, such as link building, used outside of a website to improve its rankings.

Carlos SilvaFeb 16, 2024

How to Check Website Accessibility in 2024

Technical SEO

7 min read

How to Check Website Accessibility in 2024

Is it time to check your website accessibility? Remember that accessibility is about improving the user experience for everyone – including people with disabilities.

Luke HarselFeb 14, 2024

Social Media

8 min read

How to Find YouTube Influencers

Need help finding influencers on YouTube for a partnership campaign? Follow these steps.

Grace BrennanApr 18, 2024

Content

9 min read

The Ultimate Guide to Creating a Content Marketing Strategy

This step-by-step guide teaches you how to build a content marketing strategy for your business.

Tushar PolMar 19, 2024

Paid Advertising

8 min read

Banner Ad Sizes: How to Choose the Right Size

Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.

Grace BrennanMar 18, 2024

Paid Advertising

9 min read

How to Make an Ad, Step by Step

A great ad doesn’t bombard audiences’ in their newsfeed, it conveys a clear brand message, offers value, and earns users’ attention.

Grace BrennanMar 14, 2024

Competitor Intelligence & Research

20 min read

What Is a Competitive Analysis & How to Do It (With Template)

Grab our competitor analysis template to learn more about your competitors. And how you can stay ahead.

Kelly LyonsDec 14, 2023

Ecommerce

12 min read

What Is Ecommerce? A Beginner’s Guide to Online Business

Ecommerce, short for electronic commerce, involves buying and selling goods and services online.

Marilyn WilkinsonDec 13, 2023

Original Research & Studies

7 min read

10 Small Business Trends for 2024

Learn the top small business trends for 2024 to stay ahead of the competition and keep employees happy.

Ankit VoraFeb 19, 2024

Major 2023 Semrush Updates: Get Results with the Help of New Features

News & Research

16 min read

Major 2023 Semrush Updates: Get Results with the Help of New Features

We made seismic product updates in 2023. Check out our best and brightest changes at Semrush.

Anastasiia YashchenkoDec 13, 2023

Which Companies Spend the Most on Digital Advertising? [Study]

News & Research

7 min read

Which Companies Spend the Most on Digital Advertising? [Study]

Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.

Shannon O‘SheaNov 14, 2023

Advertising Trends: CPM Benchmarks by Industry [Study]

Original Research & Studies

4 min read

Advertising Trends: CPM Benchmarks by Industry [Study]

If you‘re looking for CPM benchmarks for digital ads in your industry, this study is for you.

Luke HarselOct 23, 2023

Advertising Trends: The Most Popular Types of Digital Ads [Study]

Original Research & Studies

6 min read

Advertising Trends: The Most Popular Types of Digital Ads [Study]

By partnering with AdClarity, we’ve investigated ad types, ad channels and ad spend so you can plan and strategize with the kind of competitive edge that other players don’t have in your industry.

Luke HarselOct 10, 2023

Original Research & Studies

2 min read