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SugarNova

SugarNova

We deliver a sweet explosion for your brand.

United Kingdom

10-49

2016

4.9

Our expertise spans the spectrum of digital marketing, but we hold specific prowess in lead generation, eCommerce, and bespoke CRM solutions.

Our team is adept at wielding the power of omnichannel advertising, making us a force to reckon with in paid media. From Google Ads to the intricacies of Meta, TikTok and LinkedIn advertising, we navigate these platforms with a finesse born out of deep experience and continual learning.

Our specialization in eCommerce is not just about driving traffic but converting it into tangible sales, ensuring our clients witness increased traffic and enhanced revenue generation. This is where our proprietary Pixl CRM system comes into play, offering a unique edge in managing customer relationships and streamlining the sales process.

Our approach to client engagement is consultative and immersive. We understand our client's business models, market positioning, and growth aspirations. This understanding forms the bedrock of our strategy development, where we employ a mix of creativity and analytics to devise campaigns that resonate with the target audience and deliver on the set objectives.

Performance monitoring is integral to our process. We don't just launch campaigns and hope for the best. We track, analyze, and iterate, ensuring every campaign optimises for peak performance. This data-driven approach allows us to make informed decisions that continually enhance campaign effectiveness.

Our guiding principles are at the heart of SugarNova's operations - authenticity, pride, boldness, and bravery. We stand out in the crowded market for our skills and approach to doing business. We are authentic in our interactions, proud of our work, bold in our strategies, and brave in facing challenges.

Our commitment to making a difference is evident in the attention to detail we bring to each project. We believe in accountability for results, which is why our clients trust us as a service provider and strategic growth partner. We strive for global recognition for our clients, pushing the boundaries to ensure they meet and exceed their marketing goals.

In essence, SugarNova is more than a digital marketing agency; it is a partner in growth and an architect of digital success stories.

Our unique blend of skills, innovative processes, and unwavering commitment to principles makes us the ideal choice for lifestyle brands looking to dominate their space in the digital world.

Pricing model
  • Retainer
  • Commission
  • Value/performance-based
Budget
  • $2,500 +
Geographic focus
  • United States
  • Europe, the Middle East and Africa
  • United Kingdom
Languages
  • English
Success stories

Challenge

Entering a complex and competitive supplement market required detailed audience research and strategic planning to avoid costly testing phases and direct competition with established brands. The need for efficiency and cost-effectiveness was paramount.

Solution

We utilised expert analysis and advanced tools to conduct comprehensive market research and competitor strategy reverse-engineering. This approach minimized the need for trial and error, saving time and resources. We identified a new audience segment to target, optimising marketing efforts.

Result

Successfully launched the supplement brand into the market without significant testing costs. The strategic audience diversification and insights gained from competitors' strategies led to cost savings, effective stock management and profitability. Gained valuable market intelligence for the future

Challenge

During a housing market downturn, a high-end luxury kitchen brand aimed to increase lead generation, seeking an additional 2-3 jobs per month. The economic climate posed significant hurdles in attracting new clients and maintaining revenue growth.

Solution

We implemented a targeted approach by identifying the Ideal Customer Profile (ICP), creating compelling lead magnets, optimising the sales funnel, and integrating an efficient CRM system. This strategic alignment ensured the brand's messaging reached the most receptive audience, maximising lead gen.

Result

We exceeded client expectations by generating a high volume of quality leads, necessitating a significant expansion of their workforce to manage the increased demand. This surge in lead acquisition not only bolstered revenue but also supported business growth by establishing SOPs and scaling.

Challenge

A high-end wedding venue, offering services priced over £20,000, sought to fill their calendar year-round with bookings. The primary goal was to generate a substantial number of leads to ensure consistent business operations and revenue.

Solution

Our work involved consulting on their existing strategy to refine their approach, alongside developing effective upsell opportunities to enhance revenue. We implemented targeted marketing initiatives designed to attract their ICP, focusing on the unique value and luxurious experience.

Result

Our strategic effort resulted in the venue being booked for the next 36 months, providing the financial stability and market positioning required to increase their pricing incrementally. This solidified their status in the high-end market segment and ensured sustained business growth and profit.

Our clients
United Kingdom agency SugarNova helped Farmview Market grow their business with SEO and digital marketing
United Kingdom agency SugarNova helped Flavor & Fettle grow their business with SEO and digital marketing
United Kingdom agency SugarNova helped Vegassa grow their business with SEO and digital marketing
United Kingdom agency SugarNova helped Budweiser (Anheuser-Busch) grow their business with SEO and digital marketing
United Kingdom agency SugarNova helped Glossy PR grow their business with SEO and digital marketing
United Kingdom agency SugarNova helped The Barn Yard grow their business with SEO and digital marketing

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