The SEO, SEM, PPC and Content Marketing Blog - Semrush

Top Trending Google Searches 2021

Top Trending Google Searches 2021

Want to know what is the most searched thing on Google? We compiled a list of the 100 top trending searches and most Googled questions. Data was taken from our database of 20 billion keywords in March 2021 and covers the US and Global search volume for Google search terms.

May 05, 2021Keyword Research 8 min read
importance of seo
We reviewed 20 billion queries for the lowest competition organic Google keyword searches so we could uncover untapped opportunities.
Analytics Dashboard
Backlink Database Study: Semrush vs. Competitors
How To Define Your Brand’s Tone of Voice
Editors' Choice

27 Free (and Paid) Local Business Listing Directories

For local businesses of all kinds, maintaining an online presence is key. If your local business listings are mismanaged, and there is different information in different places, it won‘t be very easy for users to find you. Therefore, it’s important to claim your profiles on business listing sites to keep them up-to-date.
8 min read

How to Perform an SEO Audit in 18 Steps: Guide for 2021

Performing regular SEO audits to find and fix issues that could be holding back your site‘s organic search performance is critical for SEO. In this guide, we walk you through a step-by-step approach to undertake a simple, but effective, SEO audit and identify problems that you will need to prioritize to kickstart growth.
Dec 23, 2020
17 min read
Analytics Dashboard
How To Define Your Brand’s Tone of Voice
importance of seo
yoast seo
20+ SEO Experiments to Get More Organic Traffic
testing SEO easy way
marketing calendar


9 min read

The A-Z of a Marketing Calendar

Your marketing calendar is an integral part of keeping track of your marketing strategy and processes. To help you get started, we’ll explore how marketing calendars work, why you need one, and 5 templates you can use to build your own.
Harry SandersApr 28, 2021
marketing funnel
branded content


13 min read

Why You Need Branded Content (and How To Get It Right)

Branded content is content that speaks the values and the vision of your company. It is not a pen with your logo scrawled on it. That would be branded ‘stuff.‘ Branded Content is a message that resonates with your target audience. In this guide, we‘ll take you through what branded content is and how to do it right to gain a following.
Connor LaheyMar 31, 2021
Competitor Analysis
competitor insights


8 min read

6 Competitor Insights You Can Get in 30 Minutes

Experienced marketers know their competitors inside and out, and they know that there is always somewhere to dig deeper. Let’s look at some of the more complex insights that your rivals’ website traffic metrics can reveal. Set your clock: we have got 30 minutes and 6 hidden points to discover.
Natalia ZhukovaFeb 24, 2021
api for business
article writing
content strategy
Optimizing Your Content Funnel in 2021: The Top 3 Challenges
how to write a blog
content creator