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Preview: Google News Digest: Neural Matching in Local Results, Google Features, Ad News, and More
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Preview: How We Used SEMrush to Build a Solid SEO Foundation & Ongoing Strategy
SEO

How We Used SEMrush to Build a Solid SEO Foundation & Ongoing Strategy

Preview: Weekly Wisdom with Dan Petrovic: CTR Optimization (Part II)

We are happy to introduce you to all the new features we added to SEMrush in November. We hope you will give these features a try and let us know how they work for you. Here is what we have been working on: Projects, Website Quality, Competitive Intelligence and Analytics
This article will cover everything you need to know about the basics of meta descriptions. We will talk about what they are, why they are important, and how to leverage them for your website’s SEO.
SEO
If your website is not appearing in search engine results, it‘s for a reason! This article covers some of the most common causes and steps you can take to resolve them.
In last week‘s #SEMrushchat, we asked for opinions on pillar content and topic clusters. Our community shared their insights on the benefits of pillar content, topic clusters, creating an effective subtopic hierarchy, best practices, and identifying an ideal topic for your pillar content.
SEO
While building your list of the most relevant search terms, keep in mind: At this very moment, your competitors are doing the same! Moreover, your strongest online rivals have already ranked not only on the first page of a search engine results page, but in its top positions. Low-competition keywords are indispensable for boosting your website’s rank. How can you find them? Follow these instructions.
With mobile-first indexing upon us, implementing a Progressive Web App (PWA) for your e-commerce site may prove to be an efficient and customer-friendly alternative to a traditional native app. Learn what this technology is, how three high-profile brands have leveraged it, and why it may be a solution for your business.
SEO
When marketers are looking at different marketing platforms and channels, they’re typically looking at them in isolation. Knowing how to leverage advertising data for organic results and organic data for your PPC campaigns, however, is crucial. To help with this, we’re going to take you step by step through the process of finding the data you can use to advance your campaigns on both marketing platforms along with sharing some advice from top experts in the field.

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