How & Why Usability Will Be the Future of SEO
What happens to SEO as Google continues to get better and better at understanding content? Here‘s why usability will come into stronger focus and what it might look like!
The SEO, SEM, PPC and Content Marketing Blog - Semrush
10 min read
How to Get Traffic to Your Blog in 2021: A Beginner’s Guide
Attracting high-value traffic to a new blog is not easy, but it is doable. Discover six actionable ways to drive the audience to your brand new blog.Sion PhillpottSep 03, 2021
11 min read
Mobile Advertising: Get Insights to Target the Right Audience
Nearly 75% of the average person‘s internet time is on mobile, so getting mobile ads right is crucial. Learn all you need to know to create mobile ads that are tailor-made for your customer and will increase your return on ad spend!Kelly LyonsSep 01, 2021
3 min read
400 Bad Request: What is It & How to Fix It
What are 400 bad request errors and how do you fix them? We‘ll explain in our latest guide to HTTP status codes.Michelle OfiweSep 20, 2021
14 min read
The Most Common Internal Link Building Mistakes: A Semrush Study
Internal link building is a massively overlooked part of technical SEO that is completely within your reach and can be very fruitful if done right. To assess the scale of the problem, we’ve analyzed 150,000 random websites, with 175 million pages and 15 billion unique links in total.Elena TerentevaSep 20, 2021
10 min read
A Quick Start Guide to Effective Marketing Campaigns
Learn how to create an effective marketing campaign, find the steps and stages that marketing teams should go through to achieve successful outcomes from their marketing campaign.Victoria LiaonenkaSep 19, 2021
Editors' Choice
27 Free (and Paid) Local Business Directories
For local businesses of all kinds, maintaining an online presence is key. If your local business listings are mismanaged, and there is different information in different places, it won‘t be very easy for users to find you. Therefore, it’s important to claim your profiles on business directories to keep them up-to-date. In this guide, we‘ll show you some top business directory sites and tell you how Semrush can help.Market Analysis Done in Under 60 Minutes
Read this quick guide to uncover how to run a preliminary market analysis to evaluate new markets and understand if you need to invest in further research and a go-to-market strategy.8 min read
The Anatomy of Top Performing Articles: Successful vs. Invisible Content [Semrush Study]
We analyzed over 1,200,000 blog posts to understand the impact of different text characteristics and elements on pageviews, backlinks, and shares, and to establish the reference values for the most common characteristics of the content.How to Perform an SEO Audit in 18 Steps
Performing regular SEO audits to find and fix issues that could be holding back your site‘s organic search performance is critical for SEO. In this guide, we walk you through a step-by-step approach to undertake a simple, but effective, SEO audit and identify problems that you will need to prioritize to kickstart growth.
4 min read
Google Cached Pages: What They Are & How to Use Them
Learn more about cached pages, why Google uses them, and how to find your cached webpages with our latest guide.Connor LaheySep 17, 2021
5 min read
Above the Fold Content & How to Use It to Attract Attention
Above-the-fold content can help you improve your user experience and SEO. In this guide, we‘ll share how to optimize your above-the-fold content for conversions.Michelle OfiweSep 16, 2021
8 min read
How & When to Use Breadcrumbs for Your Website's SEO
Breadcrumb navigation is a text path often displayed near the top of the page near the site menu or primary navigation. Learn more about how it works with Semrush.Kelly LyonsSep 14, 2021
![Are Core Updates Becoming Less Powerful? [Study]](https://static.semrush.com/blog/uploads/media/56/95/5695e937b460c0482d664c2bea0c7bcb/are-core-updates-becoming-less-powerful.svg)
15 min read
Are Core Updates Becoming Less Powerful? [Study]
Do Google‘s core updates still pack the same punch? We studied all of the core updates going back to August of 2018 and break down how the volatility seen during core updates has changed over time.Mordy ObersteinSep 14, 2021
6 min read
Dimensions in Google Analytics Explained
To put it simply, a dimension is an attribute of data. Learn more about how to use these insights for your online strategy!Kelly LyonsSep 10, 2021
12 min read
How & Why Usability Will Be the Future of SEO
What happens to SEO as Google continues to get better and better at understanding content? Here‘s why usability will come into stronger focus and what it might look like!Mordy ObersteinSep 09, 2021
10 min read
A Quick Start Guide to Effective Marketing Campaigns
Learn how to create an effective marketing campaign, find the steps and stages that marketing teams should go through to achieve successful outcomes from their marketing campaign.Victoria LiaonenkaSep 19, 2021
6 min read
10 Ecommerce Marketing Strategies & Tactics to Improve Sales
With so many people shopping online, you need a sturdy ecommerce site. In this guide, we‘ll share tips & tricks to marketing your ecommerce site.Michelle OfiweAug 25, 2021
7 min read
What Is Inbound Marketing & How Does It Work?
Inbound marketing is a type of “pull” marketing that attracts possible customers promotes brand awareness for a company through different types of content. Learn the ins and outs of inbound marketing with Semrush today!Kelly LyonsAug 09, 2021
6 min read
20 Marketing KPIs You Need to Be Monitoring
Key performance indicators help you measure your business progress & understand what works for your business. Here are the 20 marketing KPIs to keep an eye on.Erika VaragouliAug 06, 2021
6 min read
10 Attention-Grabbing Call-to-Action Examples
We share our top 10 CTA examples for writing stronger, more enticing call-to-actions.Michelle OfiweJul 28, 2021
7 min read
What Is a Call-to-Action? CTA Meaning & Their Importance
Strong CTAs can inspire your audience to engage with your content and services. We share a few best practices for creating your own CTAs.Erika VaragouliJul 15, 2021
8 min read
Sponsored Content: The Ultimate Guide for Beginners and Pros
Explore all you need to know about sponsored content — from its definition and formats to creation, distribution and performance monitoring tips.Margarita LoktionovaSep 13, 2021
7 min read
How User-Generated Content Can Help Your Content Strategy
Want to turn customers into brand advocates? Capitalize on user-generated content! Follow this guide, our tips, and examples, to learn how.Connor LaheySep 10, 2021
4 min read
How to Do a Google Site Search
Discover what a site search is, how to do a site search in Google & how to use site searches to analyze content.Connor LaheySep 09, 2021
9 min read
Blogging as a Business: How to Turn Your Blog into a Revenue Generating Source
Did you know that you can leverage your blog content to drive a secondary source of revenue? How, exactly, you choose to do this depends on the unique needs of your business and your target customers. With the right monetization strategy, your blog could support your business financially, promote your brand, generate new leads, and build lasting relationships with your customers.Shannon O‘SheaSep 07, 2021
10 min read
How to Get Traffic to Your Blog in 2021: A Beginner’s Guide
Attracting high-value traffic to a new blog is not easy, but it is doable. Discover six actionable ways to drive the audience to your brand new blog.Sion PhillpottSep 03, 2021
11 min read
5 Blog Post Templates to Help You Write Great Content
Content creation doesn’t have to be hard. Check out our latest guide to creating compelling content with these 5 blog templates.Connor LaheyAug 30, 2021