Google has kept marketers on their toes this year with big news like the January 2020 core update, the favicon and black ad label release on desktop, and the featured snippet update. This week, we don‘t have any verified algorithm news, but we have noticed some significant volatility in the SERPs this week via Sensor.
Many new users to SEMrush ask this question and are not really sure what you can do with the SEMrush software. Obviously, many new users to SEMrush will start out on a free trial before deciding to make a purchase on a subscription. It is important to know exactly what you get access to so that you can utilize your SEMrush account to its fullest potential.
There are a lot of free tools for you to use that can help you gather this essential information. I am going to break down 12 tools that are free, easy to use, and full of valuable data marketers and businesses can use to improve their marketing strategies.