The SEO, SEM, PPC and Content Marketing Blog - Semrush

SEO Localization: Tactics for Targeted Global Online Visibility

SEO localization expands your reach. Tailor your site to local preferences and drive traffic from other places.

Nov 09, 2023What is SEO 11 min read

Keyword Research

6 min read

How to Find Competitor Keywords in 2024

Competitor keywords are keywords that your competitor is targeting. Learn how to find them and use them.

Connor LaheyFeb 28, 2022

Keyword Research

11 min read

Keyword Strategy in SEO: What It Is & How to Create One

A keyword strategy defines the search engine queries you want to rank for and how you‘ll target them.

Rachel HandleyOct 27, 2023

Technical SEO

10 min read

Crawl Errors: What They Are & How to Fix Them in 2024

Crawl errors are problems that search engine crawlers encounter when they try to access a webpage.

Samy Ben SadokNov 28, 2023

What is SEO

10 min read

Ethical SEO Strategies: Driving Organic Traffic the Right Way

Learn the ethical SEO practices that are essential for long-term marketing success with our guide.

Semrush TeamNov 24, 2023

Analytics

16 min read

Data to Dollars: Ecommerce Analytics with Google Analytics 4

Discover the power of Google Analytics 4 for ecommerce. Learn to measure your online store & track sales.

Semrush TeamNov 24, 2023

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Editors' Choice

SEO

11 min read

How to Remove Outdated Content Using Google Tools

Learn how to remove outdated content from search results with these two Google tools.

Aleksandra Beka JovicicNov 21, 2023

9 Product Launch Ideas That The Pros Use

SEO

22 min read

15 Creative Product Launch Ideas to Ignite Your Brand’s Growth

Discover 15 effective product launch ideas to skyrocket your business growth and help you meet your goals.

Zhenya ZerkalenkovOct 13, 2023

SEO

14 min read

International SEO: Best Practices for Global Online Success

Learn how to optimize your website for global search engines and reach new audiences worldwide with effective international SEO strategies.

Stefana ZarićSep 26, 2023

SEO

11 min read

14 Content Marketing Metrics to Track for Success

Measure the success of your content marketing strategy with these 14 important content marketing metrics.

Ankit VoraSep 22, 2023

SEO

13 min read

Bing vs. Google: Comparing the Two Search Engines

Uncover the history, features, data collection practices, and SEO requirements of Google vs. Bing.

Marilyn WilkinsonSep 22, 2023

SEO

7 min read

17 Best SEO Blogs & Bloggers to Follow in 2023

The best SEO blogs include Semrush, Backlinko, Search Engine Journal, and Google Search Central.

Michelle OfiweSep 15, 2023

Marketing

19 min read

26 Successful Ecommerce Marketing Strategies to Get You Started

These ecommerce marketing strategies will help boost sales and drive organic traffic to your online store.

Semrush TeamSep 27, 2023

Marketing

10 min read

Branded Content: What It Is & How to Create It

Branded content is content that shows your company’s values in a way audiences can connect with. It’s a great way to boost brand awareness.

Kristen CantorSep 18, 2023

Marketing

10 min read

How to Hire a Marketing Agency for Your Business (4 Steps)

Are you struggling to focus on your business AND do all of the marketing yourself? That’s where hiring a marketing agency can truly pay off. Dive into our quick 4-step guide to get started.

Victoria LiaonenkaJan 12, 2022

Marketing

8 min read

Not Just Another Digital Marketing Trends 2022 Post

It’s the end of 2021, and yes, it’s that time of the year — when you prepare for the winter holidays, drown yourself on Amazon in search of the perfect gift, and expect a deluge of “Digital Marketing Trends for 2022” posts. Well, if you think you’re opening up another “voice search is the next search” write-up, you’re in the wrong.

Andrew WardenDec 21, 2021