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December 10, 2019
Weekly Wisdom with Ross Tavendale: How to Build an SEO Strategy
In this video, we are going to look at how to actually build an SEO strategy. To do that, we need to look at the main pillars of SEO, which are: Technical, On-page, and Off-page. From here, inside of each of the pillars, we have to categorize them based on themes that apply to the research and evaluation stages that we have already done.
See marketing insights on the opportunities AI can bring, use cases for content marketers, skills needed to manage AI, how to get started, and what our community hopes AI can help them with in the future. There is a lot to learn from the tweets, so check them out.
![Preview: What's New in SEMrush [November 2019]](https://cdn.semrush.com/blog/static/media/84/ea/84ea638f9fc0f159801cf1c1cebf324d/resize/120x-/whats-new-in-semrush-november-2019-1680x960.jpg)
We are happy to introduce you to all the new features we added to SEMrush in November. We hope you will give these features a try and let us know how they work for you. Here is what we have been working on: Projects, Website Quality, Competitive Intelligence and Analytics
This article will cover everything you need to know about the basics of meta descriptions. We will talk about what they are, why they are important, and how to leverage them for your website’s SEO.
If your website is not appearing in search engine results, it‘s for a reason! This article covers some of the most common causes and steps you can take to resolve them.
It appears that Google decided that the holidays don‘t mean anyone gets to take a break and not worry about any updates for a few days. Oh no, they kept them coming all last week, and then on Monday of this week, they hit us with the first-ever confirmed Google local update
I have got an interesting case of CTR optimization today and I will take you through the steps. In this video, we will be analyzing the website‘s CTR, finding anomalies, and looking for ideas for CTR experiments.
In last week‘s #SEMrushchat, we asked for opinions on pillar content and topic clusters. Our community shared their insights on the benefits of pillar content, topic clusters, creating an effective subtopic hierarchy, best practices, and identifying an ideal topic for your pillar content.