Advance and inspire your marketing career
Learn proven tactics and strategies tried and tested by the best-in-class marketing experts.
Top Experts
Sharing proven step-by-step tactics
100% Free
Education available to everyone
Valuable certification
to enhance your career
New and Upcoming courses
.png)
All courses
SEO
Fernando Angulo
10 lessons
2 hours
Certificate
Semrush's new Marketing Analysis course provides the foundational knowledge necessary to analyze any market and build a surefire marketing strategy.
Content Marketing
Wes McDowell
10 lessons
1 hour
Certificate
Discover quick, practical tips you can use right now when starting a small business. Web strategy expert, Wes McDowell, shares how small business owners can make the most of their website and digital marketing efforts for maximum client engagement.
Content Marketing
Brian Dean
20 lessons
4 hours
Certificate
Discover Brian Dean’s behind the scenes process for growing a successful blog in record time. This free course walks you through the steps for growing your blog using cutting edge strategies, tactics, and techniques that are working great right now.
Marketing career
Nathan Gotch
6 lessons
53 minutes
Discover a proven process for becoming a digital marketer at record speed, landing your first job and earning more income in the digital marketing industry.
Content Marketing
Brian Dean
17 lessons
3 hours
Certificate
Grow your business with press coverage. Learn exactly how with this proven, repeatable, and step-by-step system.
Content Marketing
Andy Crestodina
4 lessons
1 hour
Certificate
Grow your marketing agency organically by combining the best content and SEO tactics into a unified strategy. This free course from Andy Crestodina takes you step-by-step through his comprehensive marketing playbook.
.png)
SEO
Brian Dean
5 lessons
49 minutes
Certificate
Get a tested battle-plan to use for getting more traffic from Google.
Content Marketing
Adam Riemer
4 lessons
32 minutes
Certificate
Perfect your PR and link request writing process. Learn exactly how to develop effective pitches that get noticed.
.png)
Social Media
Christina Garnett
9 lessons
1 hour
Certificate
Build a powerful social listening strategy from scratch through a free course from Christina Garnett. Better understand your target audience and start building long-term relationships.
.png)
SEO
Brian Dean
28 lessons
7 hours
Certificate
Own the SEO stage and rank high on Google to drive more traffic & sales!
SEO
Semrush Academy
3 lessons
12 minutes
Get acquainted with Semrush, learn about our analytics reports and project tools, and discover how to get the most out of the suite with third-party services integration.
SEO
Semrush Academy
8 lessons
45 minutes
Certificate
Pump up your knowledge on the basics of keyword research with this free and in-depth course from Semrush favourite Greg Gifford.
.png)
SEO
Semrush Academy
9 lessons
45 minutes
Certificate
Get expert tips and advice on using our toolkit to really maximise your content marketing efforts.
.png)
PPC
Semrush Academy
36 lessons
2 hours
Certificate
Get to know the basics of PPC from one of the world's most respected advertising specialists.
SEO
Greg Gifford
11 lessons
56 minutes
Certificate
Learn the basics of digital marketing for SMBs with Greg Gifford - a high-level view of digital marketing to help newbies understand how things work.
SEO
Greg Gifford
8 lessons
51 minute
Learn how to find and win SEO clients, manage campaigns, and create meaningful reports with industry expert Greg Gifford.
SEO
Semrush Academy
7 lessons
40 minutes
Certificate
This course will teach you how to carry out competitive analysis and perform keyword research, crucial steps in your SEO, with the help of Semrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the Semrush SEO toolkit.
SEO
Greg Gifford
7 lessons
49 minutes
Certificate
For 16 years, Greg has been doing SEO for businesses in different verticals to boost their visibility in search results. In this free short specialized course, you’ll learn all about backlink management and link building.
SEO
Semrush Academy
7 lessons
36 minutes
Certificate
This course will teach you how to improve and maintain your website's health, as well as optimize your website's content for both users and search engines with Semrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the Semrush SEO toolkit.
SEO
Semrush Academy
31 lesson
1 hour
Certificate
Brush up on the basics of SEO with this free and in-depth course from Semrush favourite Greg Gifford.
SEO
Semrush Academy
10 lessons
1 hour
Certificate
For 17 years, Greg has been doing SEO for businesses in different verticals to boost their visibility in search results. In this free short course, he’ll teach you his specialty — Local SEO — to help bring your business to the top of the map pack and local search results.
SEO
Semrush Academy
14 lessons
1 hour
Certificate
Make the most of Semrush's SEO Toolkit by taking our course. Provided by a team of Semrush professionals, you'll delve into all the best and need-to-know features of the toolkit to help you drive better results.
SEO
Greg Gifford
7 lessons
40 minutes
Certificate
For 17 years, Greg has been doing SEO for businesses in different verticals to boost their visibility in search results. In this free short specialized course, he’ll walk you through every little tip you need to know to make your mobile website hit it out of the park.
SEO
Semrush Academy
9 lessons
1 hour
Certificate
This free course will teach you how to use Semrush Site Audit to its fullest, detecting and fixing your website's technical issues effortlessly. After completing the course, you will have sufficient knowledge to take and pass the Semrush Site Audit exam.
SEO
Semrush Academy
34 lessons
3 hours
Certificate
Understand the basics and delve further into the specifics of technical SEO with this free in-depth course from renowned SEO expert Bastian Grimm.
SEO
Semrush Academy
6 lessons
24 minutes
Learn how to benchmark your site in the 3 main areas of SEO; Keywords, site health and backlink authority with CSM Kelsey Gettis
Content Marketing
Semrush Academy
13 lessons
1 hour
Certificate
Dive into the inner workings of content marketing and learn how you can use content to complement and promote your brand in this series of video lessons.
PPC
Semrush Academy
8 lessons
51 minute
Certificate
Learn how to maximize conversions using different types of automation in your PPC campaigns from digital marketing expert Navah Hopkins.
SEO
Semrush Academy
7 lessons
58 minutes
Certificate
Learn how to work out the perfect approach to competitive research by leveraging Semrush's toolkit from a veteran of the digital marketing industry, Navah Hopkins.
SEO
Semrush Academy
3 lessons
21 minute
Certificate
Learn advanced competitive research techniques from digital marketing expert Navah Hopkins to build your profitability by leveraging Semrush's toolkit.
SEO
Semrush Academy
10 lessons
46 minutes
Certificate
Learn how to improve and enrich your SEO strategy by creating useful content that feeds users’ needs. Explore how links can improve your website’s visibility and increase conversion rate with top SEO expert Eric Enge.
SEO
Semrush Academy
8 lessons
43 minutes
Certificate
Learn about SEO and content marketing that will drive your SEO campaign with digital marketing and SEO expert Eric Enge.
Sales
Robyn Johnson
12 lessons
1 hour
Certificate
Learn how to get started and successfully launch products on Amazon with Robyn Johnson - one of the US' leaders on the topic of selling on Amazon.com, who started with $100 and in 4 years grew her business to the seven-figure mark, now focusing on brands generating $100,000 - 5,000,000 a year in e-commerce.
.png)
Sales
Robyn Johnson
12 lessons
54 minutes
Certificate
Learn all you need to know to successfully launch products on Amazon with Robyn Johnson - one of the US' leaders on the topic of selling on Amazon.com, who started with $100 and in 4 years grew her business to the seven-figure mark, now focusing on brands generating $100,000 - 5,000,000 a year in e-commerce.
Learn Digital Marketing with Top-Notch Field Experts
Students about Semrush Academy
1/5
“I was wondering if it is easy to find a great learning platform FOR FREE online! And the answer is: YES. The courses & exams in Semrush Academy are curated by professionals. There are amazing courses that open up a world of opportunities and learning for people looking to get into the Digital Marketing space. Highly recommended to every manager and copywriter.”![Laila Mustafa]()
Laila MustafaProject Coordinator at Digital Lionne
Laila MustafaProject Coordinator at Digital Lionne“The Semrush Academy is a core resource in our team training arsenal. The variety of courses and knowledge of instructors has been immensely helpful in getting those both new to the industry up to speed, and those with experience additional knowledge. I love that it stays updated and there are always new courses to explore. It's a great asset to our industry!”![Casie Gillette]()
Casie GilletteSr Director, Digital Marketing at KoMarketing
Casie GilletteSr Director, Digital Marketing at KoMarketing“Highly recommend Semrush courses for small to medium business owners or even project managers to be on the same page with the marketing department and have more efficient communications with them.”![Ankit Nigam]()
Ankit NigamAssistant Manager, Marketing & Branding at DelveInsight Business Research
Ankit NigamAssistant Manager, Marketing & Branding at DelveInsight Business Research“You do not know how Semrush makes life easier for me. Love the academy too! I just walked into a contract position interview a few weeks ago and blew them away.
I show potential clients strategy issues, SEO, backlinks, and ranking, compared to their competitors' and how I can help. I landed 3 new clients. TY Semrush & Semrush Academy. You have been so worth it!”![Nicole Brewer]()
Nicole BrewerFreelance Writer at VIP | Content Creative
Nicole BrewerFreelance Writer at VIP | Content Creative“Going through some of the courses with Semrush Academy has been really insightful and interesting! What a great resource!”![Alex Brown]()
Alex BrownDigital Marketing Management Student at University of Westminster
Alex BrownDigital Marketing Management Student at University of Westminster