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FREE online SEO courseMobile, International, and Local SEO Course

This course will teach you how to improve your website's visibility locally, globally, and on mobile searches — all of this with SEMrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the SEMrush SEO toolkit.

8 lessons

Exclusive video lessons with passionate digital marketer Ashley Ward

1 hour

Learn how to do mobile, international, and local SEO with SEMrush tools

100% free

The course is 100% free. Save your money for your future marketing activities

Mobile, International, and Local SEO Course Contents

  • Module 1. Mobile SEO

    With over half of all searches being done on mobile devices, it's critical that you know mobile SEO inside and out. Learn how using SEMrush tools will help you reach your target market as you develop a mobile SEO strategy.

  • Module 2. International SEO

    In this international SEO strategy module, you'll become adept at adapting websites to international SERPs. Learn how to develop content that meets international SEO standards to get you the best placement for your clients. You will find out how to help search engines determine which sections of your site and what content suits a specific location and language best, avoiding technical international SEO-related issues.

    Key points of the module:
    • Hreflang validation

    • Other tips and hacks for International SEO with SEMrush

  • Module 3. Local SEO

    You will check your website's performance in terms of internal linking and learn how to fix linking errors, keeping your website healthy. Local SEO is more important than ever as competition heats up. Here, we'll teach you how to increase your market share.

    Key points of the module:
    • Optimizing for local SEO

    • Tracking local competition

    • Getting into the Local pack

Who is this course for?

If you’re running your business across different countries, or just want to promote your products and services to local customers, or achieve better ranking in mobile search, you will definitely want to take this course to learn how SEMrush can help you out. You’ll be guided through all the necessary tools in a series of free video lessons.

About the author

This course was prepared by a team of skilled SEMrush professionals. To provide you with the most relevant and up-to-date knowledge, we designed it together with the creators of SEMrush, who know it better than anyone in the world!

Lesson structure

Video lessons

Watch easy-to-follow video lessons

Read further

Study handpicked materials to dive deeper


Test what you’ve learned

What to do after the course


Get certified by SEMrush

Try to pass the Mobile, International, and Local SEO test and earn your personalized certificate.

If you already have sufficient knowledge of the tools, you can bypass the educational part and test your skills right away by taking the exam. Upon passing it, you'll earn a certificate, proof of your SEMrush mastery.

Let’s get started!

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