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FREE online SEO courseMobile, International, and Local SEO Course
This course will teach you how to improve your website's visibility locally, globally, and on mobile searches — all of this with SEMrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the SEMrush SEO toolkit.
8 lessons
Exclusive video lessons with passionate digital marketer Ashley Ward
1 hour
Learn how to do mobile, international, and local SEO with SEMrush tools
100% free
The course is 100% free. Save your money for your future marketing activities
Mobile, International, and Local SEO Course Contents
Module 1. Mobile SEO
With over half of all searches being done on mobile devices, it's critical that you know mobile SEO inside and out. Learn how using SEMrush tools will help you reach your target market as you develop a mobile SEO strategy.
Key points of the module:
Mobile databases, website speed and AMP checks
Optimizing for voice search and hunting down the featured snippet
Optimizing for SERP features
Module 2. International SEO
In this international SEO strategy module, you'll become adept at adapting websites to international SERPs. Learn how to develop content that meets international SEO standards to get you the best placement for your clients. You will find out how to help search engines determine which sections of your site and what content suits a specific location and language best, avoiding technical international SEO-related issues.
Key points of the module:
Hreflang validation
Other tips and hacks for International SEO with SEMrush
Module 3. Local SEO
You will check your website's performance in terms of internal linking and learn how to fix linking errors, keeping your website healthy. Local SEO is more important than ever as competition heats up. Here, we'll teach you how to increase your market share.
Key points of the module:
Optimizing for local SEO
Tracking local competition
Getting into the Local pack
Who is this course for?
If you’re running your business across different countries, or just want to promote your products and services to local customers, or achieve better ranking in mobile search, you will definitely want to take this course to learn how SEMrush can help you out. You’ll be guided through all the necessary tools in a series of free video lessons.
About the author
This course was prepared by a team of skilled SEMrush professionals. To provide you with the most relevant and up-to-date knowledge, we designed it together with the creators of SEMrush, who know it better than anyone in the world!
Lesson structure
Video lessons
Watch easy-to-follow video lessons
Read further
Study handpicked materials to dive deeper
Quiz
Test what you’ve learned
What to do after the course
Get certified by SEMrush
Try to pass the Mobile, International, and Local SEO test and earn your personalized certificate.
If you already have sufficient knowledge of the tools, you can bypass the educational part and test your skills right away by taking the exam. Upon passing it, you'll earn a certificate, proof of your SEMrush mastery.
Let’s get started!
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Certify your team request
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If you’re interested in making a request, please leave your email.
Become a contributor
Want to join the SEMrush Academy expert community? You will have the opportunity to reveal your own tips and tricks on SEMrush tools. If you’re interested, leave your email.