Exclusive Digital Marketing Hands-On Experience Program
Empower students with premier industry knowledge through our self-study program. Modules cover SEO, Content Marketing, Social Media, Analytics, and include exclusive Semrush toolkit access.
Practical digital marketing course modules
Led by industry experts, these video modules tackle vital digital marketing components utilising Semrush tools.Module 1
SEO
Keyword Research
On-page SEO
Technical SEO
Off-page SEO
Module 2
Content Marketing
SEO and Content Intersection
Strategy Formulation for Content
Content Marketing Measurement
Module 3
Social Media Marketing
Audience / Competitor Intelligence
Strategy Formulation for Social
Social Media Measurement
Module 4
Marketing Analytics
GA4 and Google Search Console Fundamentals
Competitor Analytics
Measuring Organic Search
Backlink Analytics
Exam and Certification
Students on the program will be required to complete the course modules and course examination. They can complete this examination at any time during their 12-week eligibility.
The exam will become accessible to students after all four course modules are completed.
The exam has 56 questions.
Students will have 1.5 hours to complete the exam.
Students need to score at least 75% to pass.
Students will have unlimited chances to pass within the access eligibility of the program (12 weeks of access).
Take a look at our Semrush for Education video to learn more
What students say about the Semrush for Education program
1/12
"I really liked the videos. They were not long but not short either. They looked nice."Student at the Emerson College.
"I really enjoyed the course. All the different "teachers" gave very useful lessons and really showed everything well. The quiz questions fit what was learned in the video well enough that it made me think but I wasn't needing to reach to find the answers."Student at the Emerson College.
"I enjoyed the tools and look forward to exploring more!"Student at the Oklahoma State University.
"I was overall satisfied with the course. The speakers were interesting and the in-video questions were engaging and motivated me to watch closer. While the exam was difficult to an extent, it was fulfilling to complete."Student at the Oklahoma State University.
"Semrush is the perfect tool to educate and expand your experience."Student at the Karel de Grote University of Applied Sciences and Arts.
"Its a good tool to learn About topics."Student at the Karel de Grote University of Applied Sciences and Arts.
"The learning tools have helped me acquire a more in-depth understanding of SEO."Student at the Bentley University.
"SEMRush is very easy to use and provides a lot of useful insights."Student at the Bentley University.
"I really enjoyed that I was basically able to access all the Semrush features and tools with very limited restrictions. I also like that the Semrush platform provides helpful definitions and explanations for certain metrics/concepts."Student at the Bentley University.
"I think the semrush toolkit was very usefull, in the beginning it was a bit difficult to find everything and what the tools were but very usefull and clear once you were a bit familiar."Student at the UCLL University of Applied Sciences.
"Very interested and learned a lot from the courses, make them shorter though."Student at the UCLL University of Applied Sciences.
"I had an excellent experience and it was very cool that we had the chance to try semrush."Student at the UCLL University of Applied Sciences.