Across our marketing articles you'll find a range of guides, strategy tips and analysis from some of the biggest names in SEO to build your knowledge and create winning campaigns.
Optimizing a website for search traffic is not a simple task. It usually takes a long time to see results from search engine optimization campaigns. Also, Google’s algorithm is very unpredictable. As a result, sometimes SEO involves a lot of guesswork. The more information you possess, the better results you’ll see from your SEO strategies. By using data science, you can get valuable insights into your website’s performance and answers to some of your SEO questions.
What is CRO? It’s the process of getting the maximum percentage of visitors to your business website to perform a certain goal. Using CRO, you can make sure that your website is designed in such a way as to make it appealing and easy for customers to do business with you. CRO tries to capitalize on the website visitors you already have.
This year, the whole world changed. As everyone around the globe was impacted by COVID-19, small businesses everywhere had to face the change head-on. They had to mitigate shutdowns, new safety requirements, and a tough economic market. Recently we conducted a survey-based study to reveal the biggest marketing challenges that small businesses are now facing. In this post, you’ll find the study results and actionable tips to successfully overcome the challenges.
Over the last few years, Infographics have gained a lot of popularity on the Internet, especially on various social media sites such as Facebook, Twitter and Pinterest. Despite what some naysayers have stated about infographics, they continue to be a popular medium to spread awareness about your business and increase social shares.
Coming up with content ideas isn‘t easy, and traditional approaches to brainstorming aren‘t for everyone. And that‘s why we‘ve compiled a guide to 9 brainstorming techniques that can help you to create content that sticks, help you to feel inspired and give you ideas to try when you find yourself feeling a lack of creativity.