Marketing
This category contains articles and guides focused on different aspects of marketing. Find best tips and learn winning marketing strategies with our experts.
We‘ve created a comprehensive calendar of digital marketing events and conferences across the globe in 2019, covering all areas from technical SEO to e-commerce, to make it easier for you to find out about events that fit your needs the most.
Textual data are everywhere; social media posts, keywords, URLs, page titles and more. They also come with a lot of numbers that describe them. How we can extract meaning from text data on a large scale? What techniques can we use to quickly figure out important topics, users, or maybe products, in a set of textual data?This is a tutorial that uses data science techniques to solve these questions.
If you are selling something that is of a “sensitive” nature aka, a high-involvement decision or those where the implications and potential risks of the purchase decision have a high emotional impact, then there is a good chance that dedicated landing pages, no matter how well it is optimized for conversion, may not cut it.
Are you a local business that needs some insights on how to beat your competitor? We talked to Damon Gochneaur about local marketing because he has significant experience helping businesses conquer the local space. And, he does this by being unique, creative, and honest with the companies he works with. Keep reading for some extremely valuable insights.