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Connor Lahey

Content Strategist AT Semrush

Content strategist, SEO and writer. Enjoys monitoring SERP volatility. You can find me reading Tolkien in the far north of Norway.

  • content strategy
  • keyword research
  • on-page seo
  • search intent analysis


-seo software
website rankings

5 Things Holding Your Website Rankings Back

If you have noticed that your site rankings on Google, or other search engines, are stagnant or aren’t moving anywhere, we’re here to help. We’ll provide you with some tips to improve your site rankings and how to properly build out other areas, too. Read on to learn more about the reasons your website rankings are being held back and what you can do about it.
Jun 30, 2021
what are stop words
What Is Black Hat SEO

What Is Black Hat SEO? 9 Risky Techniques To Avoid

In this guide, we’re going to dive deep into what black hat SEO tactics are, and take a look at a number of specific techniques (including link schemes, schema spam, clocking and more) that you should be avoiding if you don’t want to fall foul of the algorithm and Google‘s Webmaster Quality Guidelines.
Nov 19, 2020
Types of Interactive Content

8 Types of Interactive Content and Engaging Examples

Interactive content is a surefire way to gain a competitive advantage, and in this guide, we‘ll dive deep into this engaging content format and share examples of some of the best pieces out there to help you to see what‘s possible and inspire you to create something awesome that your audience will love.
Sep 17, 2020


Social Media Monitoring Tools
Competitive matrix
Content Marketing Tools
Social Media: Buyer’s Journey