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SEO Toolkit

From research to reporting, an ultimate solution to take your SEO to the next level

Domain Overview

  • Get a bird’s-eye view of your competitors' SEO strategies
  • Explore their referring domains and the keywords they’re ranking for
  • Assess their performance on desktop and mobile devices

Traffic Analytics

  • Identify your competitors' main traffic sources
  • Uncover their top referring websites
  • Analyze a competitor's bounce rates, average session duration, and more

Organic Research

  • Analyze your main competitors in organic results
  • Explore their most successful strategies
  • Analyze if and how they appear in SERP features

Keyword Gap

  • Uncover low-hanging fruit to skyrocket your ROI
  • Find keywords targeted by your competitors but not you
  • Compare up to 5 domains in terms of unique and common keywords

Keyword Overview

  • Perform a thorough keyword analysis
  • Get vital metrics in one table: volume trend, competition level, SERP features and much more for every keyword
  • Find related keywords and long-tail matches

Keyword Magic Tool

  • Get millions of keyword suggestions using different match types
  • Dive into new topics from automatically arranged groups
  • Discover longtails and popular question keywords
  • Obtain the most essential metrics and SERP features for each keyword
  • Organize your projects into keyword lists

Keyword Difficulty

  • Estimate how difficult it is to rank for your target keywords
  • Reveal the SERP features triggered by any keyword
  • Compare up to 100 target keywords at a time

Organic Traffic Insights

  • Uncover the 'not provided' keywords from Google Analytics bringing traffic to your site
  • Keep track of how changes in rankings influence conversions and user behavior
  • Disclose high-potential keyword groups to reap even more benefits from your SEO

Position Tracking

  • Keep up with your local Google rankings on desktop, mobile, and tablet devices
  • Gain insights from SERP feature analysis of Featured snippets, Local map packs, AMPs, and more
  • Discover new competitors in your niche
  • Generate PDF reports with ease


  • Track SERP volatility across various countries and niches
  • Get personal volatility estimates for your target keywords and location
  • Stay informed of any changes with browser notifications

Site Audit

  • Audit your website with 60+ on-page and technical SEO checks
  • Delve into exclusive reports concerning hreflang, AMP and HTTPs issues
  • Check priority levels to fix the most beneficial pages first

SEO Content Template

  • Create ready-to-use templates for SEO-friendly content
  • Get page by page tips on improving keywords, structure and backlinks
  • Analyze your best-performing rivals and adopt their successful practices

On Page SEO Checker

  • Obtain step-by-step instructions for your website optimization
  • Collect ideas on strategy, content, backlinks and more
  • Focus on pages with the highest traffic potential